1. Presented by Joel Thomas, Bryon Zandt, Sindhura Citineni

2. Facts 1.2 billion people in the world living with less than a dollar a day College students want to help The Need: A student movement which makes a tangible contribution to the reduction of poverty. The Need

3. Nourish International provides a PLACE Where college students gather to think critically about how to alleviate poverty. Value Proposition

4. . UNC Students have created such a place at UNC Hunger Lunch Development Project

5. Value Chain NI members NGO’s Impoverished Community Ventures

6. Student driven AND student-led We do not ask for money We only invest in sustainable projects Core Values

7. The Solution Impoverished Communities UNC Bol. College Students

8. Barriers to Entry 501c3 application Money

9. Target Market: College Students Why? Potential, ambition, and talent Time and interest towards social work Students are consumers Want to take matters into their own hands Total Addressable Market: 2,500 US colleges = 9.6 million students Students spend $200 billion per year (2002) Market Characteristics

11. We’re Different from… Student Focus Student-ledDo not ask for $ Peace Corps Habitat for Humanity The College Corps Dream Now NI

12. Marketing Plan Colleges –Student Organizations –Professors –Mass Emails –Friends NGO’s –Online –Networking

13. Finances UNC Example Hunger Lunch Cost/platePrice/plateProfit/plate $0.92$3.00$2.08

14. Finances contd. Average of 300 plates/lunch 15 lunches per year $9,360

15. Let’s Make it Happen Management –2 full time employees: $40,000 –Seed Money: $400/chapter Implementation –Start new chapters!

16. Social Return on Investment Academic Year # of development projects being funded Amount of funding for development projects Cumulative # of impoverished people being served Number of NI student leaders formed Number of customers provided tangible ways to give 2003-2004 1$8,000150101,000 2004-2005 1$8,000270302,000 2005-2006 1$14,000370402,000 2006-2007 16$89,1372,12048032,000 2007-2008 43$246,6976,4201,29086,000 2008-2009 52$402,83711,6201,560104,000 2009-2010 61$613,34417,7201,830122,000 2010-2011 70$814,889247202,100140,000 Green: Future projections based on our 3 year history Blue: NI's past 3 year history at UNC-Chapel Hill Tangibles:

17. Intangibles: Socially responsible leaders of the next generations Empowered impoverished communities Heightened awareness for non-profit led sustainable, long term development Social Return on Investment

18. Chandni Kalaria

19. Matt Callahan

20. Vera Fabian

21. Naman Shah

22. Jim Cummings

23. Kevin Henderson

24. Sindhura Citineni

26. Who’s next…..

27. Thank you very much for your time. Please contact us at www.nourishinternational@gmail.com www.nourishinternational@gmail.com Or call our director, Sindhura Citineni at (919)225-3636 Questions

28. Outside Investments Year 1: $4500 –Startup Grants – Echoing Green Year 2: $93,000 –$45000: grants –$2500: private donations Friends, Family –$2500: corporate sponsorships Time Warner Cable REI Verizon Red Bull

29. Online Advertising $35 CPM (cost per thousand) 2000 viewers per new chapters 3000 viewers per mature chapters

32. Short Term Revenue Stream: –Startup Grants/Fellowship: $90,000 Long Term Revenue Streams –University Chapters –Online Advertising –Corporate Sponsors –Alumni Membership dues –Student Membership dues –Donations Financial Assumptions

33. Social Return on Investment DevelopmentOperationsTOTAL Save the Children$0.90$0.10$1.00 CARE$0.90$0.10$1.00 Foundation for Sustainable Development$1.00$0.00$1.00 Nourish International (2006-2007)$1.50$1.00$2.50 2007-2008$1.46$1.00$2.46 2008-2009$2.26$1.00$3.26 2009-2010$2.98$1.00$3.98 2010-2011$4.04$1.00$5.04 EVERY DOLLAR is distributed in the following way:

34. 12 new chapters/salesperson 60% success rate $400 seed funding per chapter $2400/salesperson for travel Financial Assumptions

35. Volunteers Leaders Consumers and Investors HL Diners HEFH Players Swing Dancers Sponsors Event Setup Writing Publicity/ Sponsorship Committee/ Branch Leadership Social Entrepreneurs Idea People Concept Originators of HL, HEFH, Swing, etc. Individuals may enter at any point in the process NI Chapter Expansion Model