1. Slides for Generating Interest from Investors

2. How to Use This Template This template is intended to serve as a guide for how to organize a pitch presentation. Feel free to adapt it based on your needs, expertise, and audience. Good luck with your pitch!

3. The Problem What problem are you trying to solve? Consider an anecdote from your customer(s) – who have you seen struggling to solve this problem? How big a problem is this for a given individual? What’s the right metric? (dollars lost, time wasted, lives lost, etc.)

4. The Opportunity How many people out there have this problem? What is the cumulative amount of [insert metric here] lost because of this problem? What are the economics of this problem? Translate the [metric] into dollars of opportunity to be had.

5. The Solution What does your customer in slide 1 do to solve this problem now? What is your solution? (At a high level, the pitch isn’t the time for details) How will your solution impact the metric identified in slide 1 for your customer?

6. The Team Why is your team the right one to solve this problem? Include brief bios of each team member, focusing on their unique contributions/accomplishments. Include photos for each of your team members.

7. The Ask What do you need to get from where you are to where you need to be? How big is the round? How much have you raised so far? From who (friends and family don’t count)? Inspire confidence you’d know what to do with a $100k+ check.

8. Thanks! Thanks for downloading our template. We hope you find it helpful as you prepare for your pitches. Please subscribe to our weekly newsletter and stay aware of events, news, and resources made available to the startup community in Lansing.subscribe Follow us on Twitter Follow us on Twitter and get instant updates to our content and conversations.