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“One Minnesota” Conference January 14, 2009 Presented by Doug Henton Collaborative Economics, Inc. on behalf of
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The U.S. Green Economy Scorecard OVERVIEW: 1.The Context: New Market Demands 2.What do we mean by the Green Economy? 3.Initial Results for Ohio 4.Initial Results for California
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Demand is growing for products and services that: Leverage renewable energy sources Conserve energy and natural resources Reduce greenhouse gas emissions and pollution Repurpose waste The drivers of this new business activity include: Public policy: new standards and incentives Volatile fuel costs Conservation efforts as a recession buffer Growing concern about global climate change 1. The Context: New Market Demands
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Technology Products & Services Supply Chains Public Policy Financing End Users 2. What do we mean by the Green Economy?
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GENERATE ENERGY FROM RENEWABLE RESOURCES ENHANCE ENERGY EFFICIENCY EXPAND ENERGY STORAGE CAPACITY CONSERVE NATURAL RESOURCES LIMIT NEGATIVE IMPACT ON ENVIRONMENT
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GREEN ECONOMY VALUE NETWORK
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2. What do we mean by the Green Economy? Included are companies that provide products or services that conserve natural and energy resources, provide clean alternatives, or reduce pollution (e.g. GHG).
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3. Initial Results for Ohio Green Jobs have outpaced Total Job Growth Between 1995 and 2007: Total Jobs +3% Green Jobs +12% Since 2005, the strongest green job growth: –Transportation (105%) –Business Services (38%) –Advanced Materials (30%)
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Ohio: Green Jobs & Businesses
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Growth in Green Jobs outpaces Total Jobs 1995 to 2007, jobs in green businesses grew 12% while total jobs grew only 3%.
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Ohio Green Jobs by Green Segment
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Top Growth in Transportation
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4. Initial Results for California Green Jobs have outpaced Total Job Growth Between 1995 and 2007: Total Jobs +10% Green Jobs +15% Since 2005, the strongest green job growth: –Advanced Materials (28%) –Transportation (23%) –Air & Environment (22%)
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California: Green Jobs & Businesses
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Growth in Green Jobs outpaces Total Jobs 1995 to 2007, jobs in green businesses grew 15% while total jobs grew only 10%.
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California Green Jobs by Green Segment
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Top Growth is in Advanced Materials and Transportation
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Initial Results from Minnesota Green Jobs have outpaced Total Job Growth Between 1995 and 2007: Total Jobs +10% Green Jobs +17% Between 2006 and 2007: Green Jobs +9% Since 2005, the strongest job growth: –Energy Storage (259%) –Energy Generation (33%) –Transportation (23%)
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Minnesota: Green Jobs & Businesses
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Growth in Green Jobs outpaces Total Jobs 1995 to 2007, jobs in green businesses grew 17% while total jobs grew only 10%.
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Minnesota Green Jobs by Green Segment
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Top Job Growth is in Energy Storage
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Minnesota is Ranked #9 in Battery Technology
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