3. Consumption of wine in Russia (single person) 1980 – 21 liter per year 2008 – 5,5 liter per year 2010 – 7 liters per year Russian wine-drinking population will double by 2020

4. Key trends of the Russian customer’s choice Practically NO attention towards the wine trademark (only 30% of customers can name the brands of wine, the rest don’t) The choice is generally made based on the: a)the type of wine (dry, sweet, etc.) b)the colour if wine (white, red, rose) c)the country of wine producing ONLY AFTER the customer have chosen (or shown) the requested type and country he chooses the bottle following his design favor (i.e. the unique shape of bottle)

6. Every tourist returning to Russia from Azores should keep in mind 3 essential things: Azores are the home of the unique wine

7. Every tourist returning to Russia from Azores should keep in mind 3 essential things: Azores are the home of the unique wine This wine is available in Russia

8. Every tourist returning to Russia from Azores should keep in mind 3 essential things: Azores are the home of the unique wine This wine is available in Russia CVIP translated into Russian means QUALITY