2. Limited Liability Limited liability means the owners or shareholders only lose the value of their investment in the business if the business goes bankrupt. Limited liability means the owners or shareholders only lose the value of their investment in the business if the business goes bankrupt. They are not personally liable for any debts of the company. They are not personally liable for any debts of the company. Next slide

3. The Perks of Limited Liability I will never lose my brand new penthouse! I will never lose my brand new penthouse! Next slide

4. Separate legal entity. Separate legal entity means that the owners of a particular company cannot be taken to court and sued. Instead it’s the company itself gets taken to court and sued and held responsible. Separate legal entity means that the owners of a particular company cannot be taken to court and sued. Instead it’s the company itself gets taken to court and sued and held responsible. Next slide

5. The Perks of Separate Legal Entity The company goes to court not me the Shareholder. And not me the Director.