1. Partnership! Statewide Events Webinars Legislative Partnership Donor Network of Arizona Committees Awards Publications DonateLifeAZ Registry!

2. Three Registry Challenges, 2011-2013 Hospital Donor Registry Challenge 2011 (July 1 – August 31, 2011) Hospital Donor Registry Challenge 2012 (April, National Donate Life Month) Hospital Donor Registry Challenge 2013 (April, National Donate Life Month & LiveOnAZ Campaign)

3. Process and Timeline Announcement via webinar Letters to CEOs and key contacts Enrollment in program – select hospital leader and committee Challenge package sent to team, including materials/T-shirts Semi-weekly updates emailed to key contacts Recognition at Donor Network of Arizona’s 25 th Anniversary Gala & Donation Celebration Hospital Donor Registry Challenge 2011

4. Challenge Results: 31 facilities = 5,181 registrations

5. Successes Great Energy Enthusiastic Volunteers Hospital Collaboration Competition

6. Challenges/Opportunities Getting hospital staff more involved Hold during Donate Life Month Talking points for hospitals, more prep More size classifications Announce earlier

7. April, National Donate Life Month 2012 Goal 40+ healthcare facilities Hospital Donor Registry Challenge 2012

8. Challenge Results: 54 facilities = 3,729 registrations

9. Successes Holding it in April Increasing hospital participation Highlighting stronger hospital partnerships

10. Challenges/Opportunities Duplicate donor registrations Late sign up for HDRC New themes to maintain/increase excitement

11. Recognition Ceremony Summer Olympics Theme

12. April, National Donate Life Month 2013 Goals 50 healthcare facilities 4,000 registrations LiveOnAZ campaign Wall of Life Hospital Donor Registry Challenge 2013

13. Process and Timeline New Strategies Creation of Donor Network of Arizona HDRC Committee in September 2012 Email to key contacts prior to contacting CEO Letter to CEOs/CNOs sent four months prior to event Information packets sent to hospital key contacts Fun packs with promo items to be sent weeks prior to events

14. Promo Items Clipboard Post-it Antibacterial Spray Apron Chapstick LiveOnAZ Logo

15. LeAnn Swanson Vice President, Education and Quality Services Arizona Hospital and Healthcare Association lswanson@azhha.org Kris Patterson Media Specialist & Lead Coordinator Donor Network of Arizona Kris@dnaz.org Contacts