1. Production of Brain-boosting Bite-sized Granola Balls
By Brelliant Inc.
Chiu Chern
Janani Ramadoss
Samantha Chua Xinyu
Yee Li Xuan

2. Patent Introduction Industry : Nutrition
Patent Number : PA/a/2006/002418
Title: Extruded Granola Process by Frito-Lay

3. Patent Function
Method for creating bite-sized or filled pieces of chewy or crunchy granola.
Improved process for manipulating and shaping chewy granola without losing its characteristic texture.
Improvements include:
Soften the granola
Shaping the softened granola, and drying or removing the water thus restoring the granola to its original texture and composition

4. Commercialisation Plan
Target Market: Healthy-conscious consumers who need sustained energy boost
Create bite-sized Granola Balls that are delicious with great texture.
With brain-boosting effect, at the same time healthy, yet retains the texture and taste.
As an alternative to other snacks.

5. Commercialisation Plan
Around 8 granola balls in a pack (80g)
Direct distribution through household distributor (NTUC, Sheng Siong)

6. Q & A / Discussion