1. The awkward word: economy Newport University ESRC seminar, April 1, 2011 Ian Hargreaves

2. Labels Knowledge economy ….. Fritz Machlup (economist 1930s) Information economy/society ….. Peter Drucker (business philosopher 1960s) Network Society ….. Manuel Castells (sociologist 1970s) Digital economy …… Nicholas Negroponte (architect/technology 1980s) Creative economy …. Chris Smith (politician 1990s) and John Howkins (media businessman/consultant: 2000s)

3. Some cross cutting themes Access: inclusion/exclusion/marginalisation Democracy: digital public sphere Intellectual property Growth, competiveness, jobs, trade Education/skills Communities: real and virtual Privacy/freedom of information Work-life fusion

4. A melting pot of disciplines Computer science Engineering Mathematics Communications/media Education Law Business Arts and humanities Politics Biology, neurology, medicine

5. But what about economics? Macroeconomics Hard economics/soft economics Micro-economics Business economics Development economics Market theory - digital markets Competition/property rights Monetary policy Productivity Score-cards and public spending