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© Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 1 Completing Business Messages.

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Presentation on theme: "© Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 1 Completing Business Messages."— Presentation transcript:

1 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 1 Completing Business Messages

2 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 2 Three-Step Writing Process Planning Writing Completing

3 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 3 Revise for Effectiveness Content Organization Style Tone

4 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 4 Revise for Clarity Break up overly long sentences Rewrite hedging sentences Impose parallelism Correct dangling modifiers

5 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 5 Revise for Clarity Reword long noun sequences Replace camouflaged verbs Clarify sentence structure Clarify awkward references Moderate your enthusiasm

6 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 6 Revise for Conciseness Delete unnecessary words and phrases Shorten long words and phrases Eliminate redundancies Recast “It is/There are” starters

7 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 7 Produce Your Message Document design Graphics and hypertext

8 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 8 Design Elements White space Margins Justification Typefaces Type styles

9 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 9 Effective Document Design Consistency Balance Detail Restraint

10 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 10 Improve Your Documents with Computers Revision tools Spell checker Thesaurus Grammar checker

11 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 11 Graphics, Sound and Hypertext Presentation software –Overhead transparencies –Computerized slide shows Graphics software –Simple diagrams and charts –Complex graphical designs

12 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 12 Proofread the Message Overall format Grammar, usage, and punctuation Spelling errors and typos Missing material Design errors

13 © Prentice Hall, 2004 Business Communication EssentialsChapter 5 - 13 Proofreading Pointers Make multiple passes Use perceptual tricks Obtain impartial reviews Distance yourself Be vigilant Stay focused Practice caution


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