1. Food Nutrition and Consumer Services, USDA, and Division of Nutrition, Physical Activity and Obesity, CDC Collaboration and Communication FNCS – DNPAO Detail, Jan. 2010 – July 2010 Christa Essig, MPH, Public Health Analyst, NCCDPHP and NCEH

2. Today’s Discussion… CDC-FNCS Detail Goals FNCS Overview Detail Activities and Communications Recommendations and On-going Activities Collaboration Opportunities for State Departments of Agriculture and Public Health

3. Purpose Facilitate connections for ongoing communication at various levels Develop understanding of each other for identifying collaboration entry points including goals, research, future directions, and each other’s perspectives Develop an action plan with steps for CDC and FNCS to integrate programs, strengthen and institutionalize organizational linkages

4. Goals – Scan of FNCS and CDC obesity-related projects and initiatives – Mechanism for state level communication and collaboration – Link actions for Child Nutrition Reauthorization – Connecting CDC and SNAP Education programs for broader reach and effectiveness – Connecting support for school food programs – How can USDA funded programs and service can benefit CDC-funded states and communities, and vice versa

5. Crossing Mission Areas Food, Nutrition and Consumer Services, USDA Reduce hunger and food insecurity by ensuring better access to food, a healthful diet, and nutrition education for children and needy families Center for Nutrition Policy and Promotion, USDA The mission of the USDA Center for Nutrition Policy and Promotion is to improve the health of Americans by developing and promoting dietary guidance that links scientific research to the nutrition needs of consumers Division of Nutrition, Physical Activity and Obesity Lead strategic public health efforts to prevent and control obesity, chronic disease and other health conditions through physical activity and good nutrition

6. Previous Relationships FNS, WIC and PedNSS/PNNS Healthy People 2020 Food Environment and Diet Quality Research with ERS Farmers Market Consortium & Eval Project, AMS National Fruit & Vegetable Alliance National Collaborative on Childhood Obesity Research School and Child Nutrition, School Wellness Policies State Childcare Nutrition FTC/CDC/FDA/USDA foods marketed to children criteria

8. Food and Nutrition Services Under Secretary FNCS: Kevin Concannon Deputy Under Secretary: Janey Thorton Administrator FNS: Julie Paradis Deputy Administrator FNS: Lisa Pino Deputy Administrator FNS/ SNAP: Audrey Rowe

9. Placement – Center for Nutrition Policy and Promotion (CNPP) Raj Anand, Executive Director and Rob Post, Deputy Director (POC) Nutrition Marketing and Communications Division Nutrition Guidance and Analysis Division Evidence Analysis Library Division - Nutrition Evidence Library - Dietary Guidelines for Americans - Food Guide Pyramid - Nutrient Content of the US Food Supply - USDA Food Plans: Cost of Food

10. FNS RESEARCH AND EVALUATION PLAN, 2010 USDA PRIORITY: ALL OF AMERICA’S CHILDREN HAVE ACCESS TO SAFE, NUTRITIOUS AND BALANCED MEALS FNCS Priority: - End Childhood Hunger by 2015 - Develop a Comprehensive National Effort to Reduce Obesity - Make Nutrition Education More Effective - Expand the Farm-Food Connection in FNS Programs - Continue Modernizing FNS Programs -SUPPORT FOR NUTRITION ASSISTANCE PROGRAM MANAGEMENT AND PERFORMANCE http://www.fns.usda.gov/ora/menu/Published/Research/20 10RandE.pdf

11. Challenges Obesity vs. Hunger Individual benefit vs. population approach Streamlining programs CNR - FNCS ‘authority’ Legislative language interpretation SNAP-Ed reach to non-SNAP people Making SNAP-Ed comprehensive and integrated Balancing Guidance vs. Individuality Accountability - Address evaluation/effectiveness of SNAP-Ed(EARS) State feedback SNAP use of Partnerships

12. Challenges Cont. Child and School Health My Pyramid Evidence library Translation of science panel, public comments, to a policy Politics and industry

13. USDA Priorities 1) Thriving Rural Communities 2) Conserve Working Lands, Resilience to Climate Change and Enhance Water Resources 3) Exports, Biotechnology, Sustainable Ag in Food-Insecure Nations 4) Ensure Children have Access to Safe, Nutritious, and Balanced Meals

14. Culture Responsibility to Congress Hierarchy and Formality US Agriculture Industry and Business Shift to include Ag-of-the-middle Barriers to integrate new visions into programs without legislation

15. Activities Education Webinars Presentations – KYF, Interns, meetings Key POC meetings and new person-to-person connections Healthy Incentive Pilot review and grants CPPW share Other USDA Agencies Know Your Farmer, Know Your Food

16. Other USDA Agencies NIFA – Research, Education, and Extension Rural Development (RD) Agriculture Research Service (ARS) Agriculture Marketing Service (AMS) National Agricultural Statistics Service (NASS) Economic Research Service (ERS) Food Safety and Inspection Service (FSIS)

17. Know Your Farmer, Know Your Food MISSION: Know Your Farmer, Know Your Food (KFY2) strengthens the critical connection between farmers and consumers and supports local and regional food systems. Through this initiative, USDA integrates and emphasizes programs and policies that: Stimulate food- and agriculturally-based community economic development; Foster new opportunities for farmers and ranchers; Promote locally and regionally produced and processed food; Cultivate healthy eating habits and educated, empowered consumers; Expand access to affordable fresh and local food; and Demonstrate the connection between food, agriculture, community and the environment. KYF2 also leads a national conversation about food and agriculture to increase the linkages between consumers and farmers.

18. Steward cross-agency initiatives to better leverage USDA resources I. Farm-to-school and school-to-farm II. Local meat III. Food distribution hubs IV. Food deserts V. USDA in-house operations VI. Opportunities in agriculture VII. Business structures

19. Executive Summary – Priority FNCS- CDC Collaboration Recommendations 1) Communications and Partnerships 2)Support Child Nutrition and Health: School Wellness Policies and Healthier US Schools Challenge 3)Support Multi-Agency State Level Collaboration

20. 1. Priority Action 2. Immediate Opportunities 3.Ongoing and Long-Term Activities Communications and Reporting Programs and Projects Partnerships Policy Research and Data Resources, training, technical assistance, promising practices/ strategies Grants and Funding

21. Key Approaches for Collaboration Support complementary programs for broad system impact Support common policy change at the local, state, and national levels Share data, grant opportunities, resources, joint trainings, technical assistance, and co-identify and communicate promising practices Coordinate program messages Plan cross-program research and data inventories and reporting: conduct and share program area research that focuses on the intersection of obesity and health disparities, food insecurity, food access, and healthy food system support

22. USDA Grant Opportunities FNS: Fresh Fruit and Vegetable Program Healthy Incentives Pilots Farmers Market Nutrition Programs School Facilities

23. Grant Opportunities NIFA: Community Food Projects Healthy Urban Food Enterprise Development Agriculture and Food Research Initiatives 4-H Youth Development RD: Community Facilities Program Faith Based and Community Initiatives ERS: Specialty Crops Block Grants Research Innovation and Development Grants in Economics (RIDGE) Food Assistance and Nutrition Research Program (FANRP)

24. Cross-Agency Examples: Farm-to-School Farmers Markets EBT Urban Agriculture Food Policy Councils Comprehensive City Plans Food Hubs Healthy Food Financing Initiative Community Food Assessments, Food Shed/ Local Food Assessments, Health Impact Assessment, F2S Analysis

25. Lessons Learned Listen Engage Invite Language Look for co-benefits Be open to creativity and difference of opinion and perspective Multi-level coordination and communication