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©Copyright Kenexa ® 2008 Kenexa EMPLOYEE SURVEYS: More than a temperature check? How can surveys affect the bottom line? 1
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©Copyright Kenexa ® 2008 Agenda About Kenexa EMPLOYEE SURVEYS Why? Methodology Outcome 2
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©Copyright Kenexa ® 2008 Kenexa Overview Founded: 1987 Employee Population: 1,600+ Revenue: € 145M-€148M (FY 2008) NASDAQ Symbol: KNXA Expertise: Hire the very best employees Maximize their experience with the organization
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©Copyright Kenexa ® 2008 Global Locations
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©Copyright Kenexa ® 2008 Select Survey Clients
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©Copyright Kenexa ® 2008 Kenexa HR-Solutions Hiring the very best people Maximizing their performance Surveys are part of Kenexa‘s HR-Portfolio Recruiting Applicant Tracking Assessment Tools Interviews
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©Copyright Kenexa ® 2008 SURVEYS… More than a temperature check?
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©Copyright Kenexa ® 2008 Employee Engagement Communication Future/vision Growth & development Involvement & belonging Leadership/trust Meaningful/challenging work Recognition & rewards Variable dimensions TBD Retain key talent Revenue growth Market share Customer loyalty Innovation Advocacy Commitment Pride Loyalty Discretionary effort Commitment Engagement Outcomes Organizational Performance Drivers of Engagement
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©Copyright Kenexa ® 2008 How we measure Engagement? When individual employees are truly engaged, they can tolerate limited periods of lower work satisfaction and stay highly committed. Engagement is a combination of attitudes and priorities that has a consistent and predictable impact on behavior. KENEXA-ENGAGEMENT-ITEMS: Overall, I am satisfied with > as a place to work. (Satisfaction) I would gladly refer a good friend or family member to > for employment. (Advocacy) I rarely think about looking for a new job with another company. (Commitment) I am proud to work for >. (Pride) Engagement Index = Satisfaction + Advocacy + Commitment + Pride
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©Copyright Kenexa ® 2008 Linkage Analysis: Research Overview satisfaction attitudes commitment pride loyalty advocacy responsibility opinions Engagement Company/ Function Employee Engagement Accounts for: F500 transportation company 39% on-time delivery variance Telecommunications company 30% more favorable customer service ratings 15% more likely to reach Net Income Plan Retailer (field sales) 17% sales increase variance 22% net profit increase variance International beverage company 8% increase productivity/hour 20% decrease in absenteeism 22% reduction in waste costs Total savings of $11M/year Higher Engagement Quantifiable Business Results 10
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©Copyright Kenexa ® 2008 Linkage Analysis: Total Shareholder Return (TSR) Engagement Index Group 1-Year TSR5-Year TSR Top 10%12.09%11.13% Bottom 10%-2.36%-22.17% The average high-performing organization on employee engagement shows a 6 times greater shareholder return than does an average bottom-performing organization on employee engagement over a 1-year period The average high-performing organization on employee engagement shows a 3 times greater shareholder return than the average bottom-performing organization on employee engagement over a 5-year period Total Shareholder Return by Top and Bottom 10 % on Engagement Index Scores 11
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©Copyright Kenexa ® 2008 Copyright Kenexa ®, 200712 Linkage Analysis: Customer Satisfaction Engagement and Customer Satisfaction is significantly correlated. Only Stores for which 2007 Engagement data was available are included in this analysis (n=653). Store Engagement Level (by quartile) 44.0000 45.0000 43.0000 42.0000 41.0000 40.0000 39.0000 LowestLowerHigherHighest Overall Customer Satisfaction 12
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©Copyright Kenexa ® 2008 METHODOLOGY IN PRACTICE
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©Copyright Kenexa ® 2008 Design AdministrationReporting Behaviour Change Measure what matters – clear understanding of a company’s objectives driving the survey process Factors that drive high performance Engagement and your culture Alignment with strategy and processes Involve appropriate key stakeholders
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©Copyright Kenexa ® 2008 Administration Reporting Behaviour Change Design
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©Copyright Kenexa ® 2008 Survey Management System https://surveys.kenexa.com/v1301Demo/tools/default.asp
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©Copyright Kenexa ® 2008 Reporting Administration Reporting Behaviour Change Design
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©Copyright Kenexa ® 2008 Response Scale - Reporting 18 SURVEY REPORT
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©Copyright Kenexa ® 2008 ES: Employee Engagement Priorities Fictitious Sample Data Only Results for Engagement Main drivers to improve Engagement
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©Copyright Kenexa ® 2008 Engagement priorities tell us which areas we can act on that will have the most impact on improving engagement. What themes are most influential across the company. What items provide the most leverage. Statistical analyses performed to identify priority items with the strongest influence on engagement. The natural tendency is to focus energy on the lowest rated items. Resist. How we indentify Drivers? Priority Items for Engagement Associate Engagement Index
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©Copyright Kenexa ® 2008 Behaviour Change Administration Reporting Behavior Change Design
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©Copyright Kenexa ® 2008 CHANGE… Something that happens as a matter of course?
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©Copyright Kenexa ® 2008 Getting the Best Out of the Survey? 70% of enterprise companies conduct employee surveys on a regular basis ~ 20 – 30 % of employees are satisfied with the way in which the results are used for improvements ~ 50 – 60 % of employees think they receive sufficient information on the results of the survey high expectations disappointment frustration How to use the results effectively to gain a lasting effect? 23
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©Copyright Kenexa ® 2008 Copyright Kenexa ®, 200724 Stores scoring low on the Enterprise-focused item saw Engagement decrease. Those scoring in the top half saw Engagement improve by over 12% in one year! Action Planning Effectiveness One Senior Leadership/Enterprise Focused item Low Action Planning Ratings High Action Planning Ratings 0% 2% 4% 6% 10% 12% 14% -2% -4% 8% 24
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©Copyright Kenexa ® 2008 8 25 BASIC-Elements* Of Successful Follow-Up Processes Project Management Commitment of the Top Management Qualification of Line Managers Inclusion of the Employees HR Acting as Internal Advisor Controlling/ Monitoring of the Procedures Communication/ Marketing of the Follow-Up Processes Action Plan/ Realization of the Procedures EIGHT Basic success factors *based on an interview study with companies conducting regular employee surveys 25
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©Copyright Kenexa ® 2008 Contacts Kenexa Germany GmbH Georg-Brauchle-Ring 60 D-80992 Munich Astrid Wammers (Program Director) Tel: +49 (0)89 13 06 80 26 Astrid.Wammers@kenexa.com 26
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©Copyright Kenexa ® 2008 THANK YOU! 27
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