1. Changing Our Culture… from suppression to prevention Tammy L. Peavy Fire Safety Education Officer MS State Fire Marshal’s Office

7. Historical Fires Did you know….?

8. Iroquois Theatre Fire December 30, 1903 602 deaths  Considered “absolutely fireproof”  Blocked/locked exits  Untrained staff  High risk population  Overcrowded  Combustibles  Politics  Fire extinguished in less than 10 minutes

9. Triangle Shirtwaist Factory Fire March 25, 1911 146 deaths  FD 6 blocks away  6 bodies on ground upon FD arrival  Fire extinguished in 18 minutes

10. Station Nightclub Fire February 20, 2003 100 deaths  FD arrived 4.5 minutes into the fire

12. Rhythm Nightclub Fire April 23, 1940 209 deaths Natchez, Mississippi  One point of egress  Combustible materials  FD on scene in 5 minutes  Fire extinguished in 15 minutes

17. Residential fires  in Mississippi  2007………………77  2008…………..…78  2009…………..…89  2010………………82  2011………….……80  2012……….…..…63  2013……….…..…26 …and counting

18. Sean’s Story

19. 16 Firefighter Life Safety Initiatives www.lifesafetyinitiatives.com

20. Initiative #1 Define and advocate the need for a cultural change within the fire service relating to safety incorporating leadership, management, supervision, accountability and personal responsibility.

21. Initiative #3 Focus greater attention on the integration of risk management with incident management at al levels, including strategic, tactical, and planning responsibilities.

22. Initiative #4 All firefighters must be empowered to stop unsafe practices.

23. Initiative #14 Public Education must receive more resources and be championed as a critical fire and life safety program.

24. Initiative #15 Advocacy must be strengthened for the enforcement of codes and the installation of home fire sprinklers.

25. The Five Step Process  Conduct community analysis  Type of incident  Where  When  Who  Why  How

26. NFIRS National Fire Incident Reporting System

27. The Five Step Process  Develop partnerships  Churches  Rural electric cooperatives  Water associations  Target audience  Others

28. The Five Step Process  Create a strategy  What messages  Who delivers  How to deliver  Where  Cost  Funding source

29. The Five Step Process  Create a strategy  Existing programs  Remembering When  Risk Watch  Learn Not to Burn  Start Safe

31. The Five Step Process  Create a strategy  Existing programs  Borrow from others  Clowns  Puppets  Skits

32. Yahoo!Groups  MAPFSE  NFLSE  ePARADE

33. The Five Step Process  Create a strategy  Existing programs  Borrow from others  Create your own

34. You don’t have to do it alone!  Non-firefighters  Volunteers  Retired teachers  Others

35. Five E’s of Fire Prevention

36. Funding  Insurance rebate money  Assistance to Firefighters Grant Fire Prevention & Safety Grant  www.fema.gov/firegrants

37. The Five Step Process  Implement the strategy  Evaluate  Measure your program’s effectiveness

38. Demonstrating Your Fire Prevention Program’s Worth www.usfa.dhs.gov/nfa

39. Public Fire Education Planning A Five Step Process www.usfa.dhs.gov Public Fire Education Planning for Rural Communities: A Five-Step Process

40. Making It Work The Worcester Story

41. Worcester, MA  Population: 186,000  Square miles: 37.6  Housing units: 77,314  30,000 houses  45,000 multi- family  30+ high rises

42.  Offline division formed in March 2007  Catalyst joined division December 2008  Programs started in January 2009  Formal evaluation since 2010  Division manned by one, with hopes of expansion

43. The Problem  50% of civilian injuries from cooking fires occurred in this complex  Occupancy: 4,000  Housing Units : 1,300

44. Partnerships  Worcester Fire Department  Provided fire trucks and personnel  The complex  Provided rooms to accommodate workshops  Advertisements leading up to events  Stovetop FireStop  Red Cross  Provided personnel  Papa Gino’s  Provided 50 pizzas

45. Implementation  Education  Worked with afterschool  On-site workshops at each of the 3 high rises  On-going relationship with management

46. Implementation  Engineering  2 installed per unit  $17 per canister or $34 per unit  www.stovetopfirestop.com

47. Implementation  Enforcement  Make sure complex is up to code  Complex came up with consequences  Apartment inspections  Non compliance  Fire safety institutionalized in welcome package

48. Evaluation 2005-2010  50% civilian injuries in this complex  1-2 kitchen related fires per month that led to family displacements  $15,000-$50,000 damages per incident 2011  3 cooking related incidents  1 civilian injury  0 family displacement  $100-$1,000 damages

49. Empty Shoes No longer filled with dreams…

50. Did you know? The United States suffers one of the worst per-capita fire death rates of any industrialized nation…

51. …and Mississippi suffers one of the worst per-capita fire death rates in the nation!

52. 2,640 persons in the United States lost their lives from the devastating effects of structure fires in 2011 According to the National Fire Protection Association

53. 80 80 persons in Mississippi lost their lives from the devastating effects of fires in 2011 According to the Mississippi Fire Marshal’s Office

54. Mother… Father… Brother… Sister… Children… Friends…

55. Children under 5 years of age USFA/National Data Center: Fire in the United States 2003-2007 Represent 6% of annual fire deaths in homes

56. Children and Teens ages 5 to 19 represent another 8% of fire deaths USFA/National Data Center: Fire in the United States 2003-2007

57. Adults 20 to 64 years of age represent another 56% of fire deaths USFA/National Data Center: Fire in the United States 2003-2007

58. Adults age 65 and over represent another 31% of fire deaths USFA/National Data Center: Fire in the United States 2003-2007

59. Of the total reported fire deaths in homes in 2006 2,377 were male 1,563 were female USFA/National Data Center: Fire in the United States 2003-2007

60. 83 Firefighters died in 2011 while in the line of duty United States Fire Administration – 2011 Firefighter Fatality Statistics

62. U.S. Fire Statistics Source: USFA/National Data Center-Residential Building Fires (2009-2011) Estimated 360,900 residential building fires Estimated 2,495 deaths Estimated 13,250 injuries Estimated $7 billion in property losses

63. Fire Death and Injuries in One & Two Family Dwellings Fire Deaths 80% Fire Injuries 74% Fire Property Damage 83% Fireground firefighter deaths 70% Fire Death and Injuries in One & Two Family Dwellings Fire Deaths 80% Fire Injuries 74% Fire Property Damage 83% Fireground firefighter deaths 70%

64. We should never forget that fire prevention and the fire sprinkler concept represent key interventions necessary to prevent future shoes from being robbed of their dreams…

65. Empty Shoes …

66. Empty Shoes created by: Karen Alexander Marketing Coordinator Tennessee Fire and Codes Academy

67. by Madreigat Ha’adam, Rav Yosef Yoizel Horowitz Definitions: Kasher-to make kosher Treife-not kosher

68. Marshall Ramsey’s Blog October 1, 2012

69. Adapted from the Star Thrower by Loren C. Eiseley