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2013 Scout Popcorn campaign review
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2013 Sale Review Scouts CanadaWhite Pine Council Gross Sales $9,471,965$355,695.00 Return to Scouting $5,723,004 $213,417.00 Avg. per Group $7,887 $4,391 Avg. per Youth $291 $225 Selling Groups 1,201 81
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Area Sales White Pine CouncilFall 2012Fall 2013Difference % Increase Trillium Highlands Area (4)$34,745.00$37,085.00$ 2,340.00 7% Kawartha Waterways Area$52,750.00$52,250.00($ 500.00) -1% Owasco Area (7)$92,300.00$85,325.00($ 6,975.00) -8% Whitby Area (6)$69,435.00$63,745.00($ 5,690.00) -8% Lakeshore Ridge Area (2)$43,550.00$39,680.00($ 3,870.00) -9% Oshawa Area (5)$58,810.00$53,615.00($ 5,195.00) -9% Algonquinte Area (1)$28,855.00$23,995.00($ 4,860.00) -17% Council Totals$380,445.00$355,695.00 ($ 24,750.00) -7%
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Top 10 Selling Groups AreaGroup2013 Sales Whitby Area (6)1st Port Perry$16,920.00 Owasco Area (7)1st Uxbridge Group$15,470.00 Owasco Area (7)6th Pickering Group$11,350.00 Oshawa Area (5)21st Oshawa Group$10,685.00 Owasco Area (7)7th Pickering Group$10,365.00 Trillium Highlands Area (4)1st Cannington Group$10,325.00 Oshawa Area (5)18th Oshawa Group$9,310.00 Owasco Area (7)16th Ajax Group$8,685.00 Kawartha Waterways Area14th Peterborough Group$8,005.00 Trillium Highlands Area (4)6th Lindsay Group$7,745.00
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Top Selling Youths AreaGroupSectionNameSales Kawartha Waterways14th Peterborough Cub ScoutsKyle Boucher $4,49 5 Trillium Highlands1st Fenelon Falls Cub Scouts Makayla Francisco $2,52 0 Whitby 1st Ashburn / 2nd BrooklinScoutAddison Tung $2,50 0 Owasco6th Pickering Cub Scouts Christopher Retz $2,15 0 Algonquinte2nd SidneyScout Keegan Sponagle $1,61 0 Lakeshore Ridge3rd BowmanvilleScoutOwen Piche $1,18 0 Oshawa18th OshawaScoutEric Howard$900
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Canadian Forces Review Over 3,600 Canadian Forces Orders Over $134,000 in Sales Over $80,000 Returned to Scouting 19th Wing Comox, BC Edmonton, AB Ottawa Gander (9th Wing) Lancaster Park (Nfld) Shilo, MB Cold Lake, AB 8th Wing (Trenton, ON) Kingston, ON
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2014 Scout Popcorn campaign
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2014 Product Enhancements 2014 Product Line National Incentives & Draws Council Incentives & Draws Scholarship Program Trail’s End ordering system Important Information Key Contacts
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©2014 Trail’s End®. All rights reserved. 2014 Product Enhancements
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2010 Consumer Spending Packaging Update
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2014 Product Enhancements Chocolatey Caramel Crunch Made with Dark Chocolate
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“New Coating” Caramel Corn With Almonds, Pecans, & Cashews 2014 Product Enhancements
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White Cheddar Cheese Now available as a stand alone item 2014 Product Enhancements
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Cheese Lovers Collection Now with Cheddar Cheese and JalapeñoPepper 2014 Product Enhancements
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Sweet & Savoury Collection Now with White Cheddar Cheese 2014 Product Enhancements
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2014 Product Line ProductRetail Chocolate Lovers (tin)$60 Canadian Forces Gift$50 Sweet & Savoury – NEW mix$45 Cheese Lovers – NEW mix$35 Canadian Forces Gift$30 Chocolatey Caramel Crunch (tin)$30 White Chocolatey Pretzels$25 18 Pack Kettle Corn Microwave$25
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2014 Product Line ProductRetail Dark & White Chocolatey Drizzle$20 Caramel w/ Almonds, Pecans, Cashews$20 Butter Toffee Caramel Corn$20 Bacon Ranch (tin)$20 18 Pack Unbelievable Butter Microwave$20 18 Pack Butter Light Microwave$20 Cheddar Cheese & Jalapeno Pepper$15 NEW White Cheddar Cheese$15 Popping Corn$10
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All Trail’s End products have zero grams of Trans Fat
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National Incentives & Draws SELL 1 ITEM SCOUT POPCORN CREST SELL $300 for a $10 gift card $450 for a $20 gift card $600 for a $30 gift card $800 for a $40 gift card $1,000 for a $50 gift card (+ be entered into a draw for an iPad Mini) $1,500 for a $75 gift card $2,000 for a $100 gift card (+ be entered into a draw for an iPad Air) $2,500 for a $150 gift card (+ 6% of your total sales each year is invested in your own scholarship account)
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National Incentives & Draws NATIONAL TOP SELLER iPad Air The top selling youth in Canada will receive an iPad Air (iPad colours may vary) $2000 LEVEL: Entered into a draw for 5 iPAD Airs $1000 LEVEL: Entered into a draw for 5 iPAD minis (iPad colours may vary)
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White Pine Council Incentives & Draws Council Top Youth Seller The top youth seller for White Pine Council will receive a Great Wolf Lodge gift certificate (valued at $600). $1,000 Youth Sellers Draw Every youth member who sells $1,000 or more will be entered into a draw for a chance to win a Great Wolf Lodge gift certificate (valued at $600).
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Each Group that increases both their participation and sales in 2014 will be entered into a draw for a chance to win $500. GROUP PRIZES Area Top Selling Youth The Top Selling Youth in each Area will receive a certificate for their registration for the 2015 - 16 Scouting year. White Pine Council Incentives & Draws
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There’s more to selling Scouts Popcorn than just cool prizes! Education is the key to a bright future and Trail’s End wants to help you along the way! Youth who sell $2,500 in popcorn will receive 6% of their total sales invested into their own Post-Secondary scholarship account for post High School education, Missionary Fund or Clergy Fund. Youth only need to attain the $2,500 mark once and 6% of their sales each year following will be added to their account. Scholarship Program Provided by Trail’s End
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Important Information Friday, October 31st, 2014 Group orders are due on-line through the Trail’s End ordering system Forward the following to your Area Popcorn Coordinator by October 31st: completed Scholarship form copies of the take order sheets completed Group worksheet Thursday, November 20th to Friday, November 21st, 2014 - Distribution of product and prizes from warehouses – location and times will be announced closer to the date. - Don’t forget to bring your Group cheque post-dated for December 5th, 2014, payable to Scouts Canada when you pick-up your popcorn. No Cheque = No Popcorn
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Key Contacts CouncilNameE-mailTelephone WPC Popcorn Coordinator Victor Woodburne vwoodburne@sympatico.ca905-666-9621 Staff SupportJen Austinjenaustin@scouts.ca416-490-6364 ext 246 AreaNameE-mail Algonquinte Kawartha WaterwaysBev Reidbevreid55@hotmail.com Lakeshore RidgeGwen Thorntongwenthornton76@gmail.com OshawaBrenda Swaindrkagl@rogers.com OwascoKin Wongscouterkin@rogers.com Trillium HighlandsTracey Murphytraceymurphy@i-zoom.net WhitbySandie Barnessandie.barnes@portperryscouting.com
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Thank you
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