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Published byIlene McGee Modified over 9 years ago
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WOO Inc. Women Overcoming Obstacles Inc.
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Mission : WOO Inc. is a women’s organization that provides informational seminars in the areas of health and economic development.
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Vision : The future goals of WOO Inc. are to reach women across the nation. To offer online classes and seminars. To provide certificates in the areas of health, economic development, and eco-friendly living.
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Target Audience Women of Color between the ages of 25-65
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Why is this WOO Inc.’s Target audience? Single Black and Hispanic women have a median wealth of $100 and $120 respectively; the median for a single white woman is $41,500 Nearly half of all single Black and Hispanic women have zero wealth, the latter of which occurs when debts exceed assets. Prior to age 50, women of color have virtually no wealth.
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Home Ownership
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Business Assets
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Median Salary
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Programs Economic Empowerment GOALS To educate women in buying real estate To inform women on how to invest To show women how to save money To educate women in becoming entrepreneurs Healthy Living from the Inside and Out GOALS Educate women on the consequences of making unhealthy food choices Show women how to make affordable, healthy meals Educate women in being eco- friendly Participate in biannual retreats to help the women renew their minds and bodies
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Competitors National Council of Negro Women Black Women’s Health Imperative Dress for Success
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WOO Inc. is the only women's organization in the Historical Ebbets Field Apartment Complex, in the Crown Height section of Brooklyn
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Health Issues for Women of Color At-a-Glance African-American women and American Indian/Alaskan Native women have lower five-year survival rates for cancer overall than whites. Hispanic women have a 50 percent higher death rate from cervical cancer than non-Hispanic women. Hispanics are almost twice as likely to die from diabetes as whites and have far higher rates of high blood pressure and obesity.
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African-American women are 100 percent more likely to develop diabetes than white women, while the rate of developing diabetes is two to four times higher among Hispanic- American, American Indian and Asian/Pacific Islander women. African Americans and Hispanics have significantly higher blood pressure and worse blood pressure control than whites. In addition, American Indian/ Alaska Natives were 22 percent more likely than whites to have been told they had high blood pressure. Cont’d Health Issues for Women of Color At-a-Glance
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Year 2000 Demographics of ZIP Code 11225 BROOKLYN, New York
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There is a definite need for WOO Inc. Women of Color need to be educated and empowered economically and in issues dealing with health. Thank you for your time and consideration
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WOO Inc.
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