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Laima & Riga Black Balsam New Products. Target Due to the successfull cooperation between 2 greatest and largest producers in Latvia – Laima & Latvijas.

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Presentation on theme: "Laima & Riga Black Balsam New Products. Target Due to the successfull cooperation between 2 greatest and largest producers in Latvia – Laima & Latvijas."— Presentation transcript:

1 Laima & Riga Black Balsam New Products

2 Target Due to the successfull cooperation between 2 greatest and largest producers in Latvia – Laima & Latvijas Balzams - first joint chocolate collection has been developed! The aim of this joint venture is: -Enlarge Laima assortment with 2 new box of chocolates. -Use already well known brands Riga Black Balsam and Laima -In order to enter loose weight (candies in bulk) chocolates segment with 2 completely new products, absolutely different from existing ones.

3 New Products 4 SKU’s – thick pomade filling 2 types of boxes: Dark chocolates with Riga Black Balsam cream Milk chocolates with Riga Black Balsam Cream liqueur cream 2 types of loose weight (candies in bulk): Dark chocolates with Riga Black Balsam cream Milk chocolates with Riga Black Balsam Cream liqueur cream 2 types of 44 g bars: Dark chocolates with Riga Black Balsam cream Milk chocolates with Riga Black Balsam Cream liqueur cream

4 Candy Design

5 Box Design

6 44 g tablet Dark chocolates with Riga Black Balsam cream

7 44 g tablet Milk chocolates with Riga Black Balsam Cream liqueur cream

8 Thank You!


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