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Sept 25, 2009 Randy Healey VP – Sales, Dynamic Confections 801-651-3266

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Presentation on theme: "Sept 25, 2009 Randy Healey VP – Sales, Dynamic Confections 801-651-3266"— Presentation transcript:

1 Sept 25, 2009 Randy Healey VP – Sales, Dynamic Confections 801-651-3266 randyh@dynamicconfections.com@dynamicconfections.com

2 Maxfield’s Crème Sticks, 2.5oz. (In bulk or acetate Merchandiser) Cost: $.63 (12ct. acetate Shelf Display) SRP: $1.00 Margin: 37% Peppermint Raspberry Orange Cost: $.59 ( In 72 ct. Bulk Case) SRP: $1.00 Margin: 41% 50,000 Unit Min.

3 Maxfield’s Assorted (7 piece) Box Chocolate Size 5.5 x 5.5 Cost: $.82 SRP: $1.49 Margin: 45% 24 ct Shelf Merchandiser All Caramel Any Fondant Flavor Assorted COCONUT CREAM MAPLE CREAM BUTTER RUM CREAM STRAWBERRY CREAM ORANGE CREAM LEMON CREAM CHOCOLATE CREAM RASPBERRY CREAM PLAIN CARAMEL LIGHT PLAIN CARAMEL DARK PEANUT CLUSTER New Spring Design

4 Maxfield’s Square Heart Box 5.5 x 5.5 size Cost: $.82 SRP: $1.49 Margin: 45% 24 ct Shelf Merchandiser Great Valentine Value!!

5 Maxfield’s or Private Label Peg Bag Program Assorted Chocolates 3.4oz. – 4oz. All Caramel - 3.75oz. Bags Any Fondant Flavor – 4oz. Bags Peanut Clusters – 3.4oz. Bags Cost: $.72 SRP: $1.00 Margin: 28% 36ct Mixed Shelf Merchandiser, 3 flavors– 12 of each flavor. Could also do single flavor smaller box if desired COCONUT CREAM MAPLE CREAM BUTTER RUM CREAM STRAWBERRY CREAM ORANGE CREAM LEMON CREAM CHOCOLATE CREAM RASPBERRY CREAM PLAIN CARAMEL LIGHT PLAIN CARAMEL DARK PEANUT CLUSTER

6 Maxfield’s 1.6oz Assorted Chocolates Assorted Chocolates 1.6 oz. Cost: $.55 SRP: $1.00 Margin: 45% Item Dimensions: 2 x 4.25 x 1 Case: 36ct, in displayable master case Orange, Strawberry, Raspberry Retail Data: National Retailer #1 Stores: 1700 Sold: 2.5 - 3 million units each of the last 5 years Sell through: Never below 97% New Spring Design

7 Maxfield’s All American Chocolates Product Specifications Item Dimensions: 9.5 x 4.75 x 2 Maxfield’s 12.5oz All American Chocolates Units per Case: 12 Cost: $1.99 SRP: $2.99 Margin: 33.44% Product Specifications Item Dimensions: Maxfield’s 21 oz All American Chocolates Units per Case: 8 Cost: $3.49 SRP: $5.00 Margin: 30.2%

8 Mrs. Fields 5oz Caramel & Peanut Butter Chocolates Product Specifications Item Dimensions: 5.75 x 1.25 x 5.875 Mrs. Fields Assorted Butter Caramels & Peanut Butter Dreams Units per Case: 24 (12 of each flavor) Cost: $1.49 SRP: $2.49 Margin: 40%

9 Mrs. Fields 24 oz. Assorted Chocolates Product Specifications Weight: 1 lb. 8 oz. (36 Pieces) Item Dimensions: 16.5 x 9.75 x 1 Case: 8ct, in displayable master case Big Lots Unit Cost: $5.99 SRP: $9.99 Margin: 40% ($.46/oz.) NOTE: Costs are based on 3000 case minimum Pecan Caramel White Chunk Macadamia Cream Peanut Butter Cream Coconut Macaroon - oval Cookie Dough Snickerdoodle Raisin/Walnut Caramel Super Butter Caramel Almond Cluster Almond Caramel Nut/Coc/Raisin/Caramel Piece Assortment Front Back $.60 a unit lower cost for Spring Production vs. Christmas

10 Maxfield’s Acetate Tub Program Cost: $2.69 SRP: $4.49 Margin: 40% 12 ct case We have capabilities to do traditional chocolates (cashew caramels, almond clusters, etc.) and have also developed innovative recipe combinations that match flavor trends. - Caramel Apple - Chai - Mocha Latte - Chocolate cinnamon - Sea salt caramels - Etc.

11 Cost: $7.11 SRP: $9.99 Margin: 28.8% 1.5 lbs per box (Pallet Mod or on shelf Display) (Pallet or on Shelf Program) Module specs: 360 Units 12 count case  3 flavors Milk Pecan Pattie with dark strip Milk Salted Cashew Pattie with white strip Milk Almond Pattie)  All flavors are flow wrapped in 3 different color flow wrap  Flow wrap is metalized film with two color printing  Two tamper seals used to hold lid closed (no shrink film) Mrs. Fields Assorted Chocolate Drenched Fudge

12 Mrs. Fields Assorted Carmel Clusters Chocolate Cost: $7.11 SRP: $9.99 Margin: 28.8% 1.5 lbs per box (Pallet Mod or on shelf Display) (Pallet or on Shelf Program) Module specs: 360 Units 12 count case  3 flavors Milk Pecan Pattie with dark strip Milk Salted Cashew Pattie with white strip Milk Almond Pattie)  All flavors are flow wrapped in 3 different color flow wrap  Flow wrap is metalized film with two color printing  Two tamper seals used to hold lid closed (no shrink film)


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