1. The Hyde Group’s Enhanced Service Offer Sarah Thurman Director of Hyde Plus

2. About Hyde 47,000 units > 120,000 residents From Northamptonshire to Hampshire Urban estates dispersed stock Hyde Plus: ESR arm Improving quality of life & promoting social mobility Increasingly embedded in core service Services increased as recession bit

3. Our residents Tenants, shared-owners, leaseholders Of our tenants: 50% not working, 29% have never worked 70-80% of new tenants not working and majority benefit dependent 62% of non-working residents keen to develop skills and find employment Impact of recession: getting/retaining a job

4. Our Residents 11% no bank account 25% debts above £2,500 30% concerned about ability to meet financial commitments over half have no savings residualised and aging resident base - the young and the old

5. Impact of Recession Financial pressures: increase in demand for financial advice 2008 fuel prices hike raised concerns Shared owners particularly – job losses and mortgage affordability Group decision to increase targeted services and expand access

6. Our services

7. Money Plus: improving our residents’ financial situation Debt advice (100%) Money guidance at sign-up (50%) Money Advice Pack 10 credit union partners Household insurance Fuel poverty advice (older people) Online resources

8. Jobs Plus: creating pathways to employment Personal advisor service (100% by Oct) Matrix accreditation Bursary scheme (HCT) The Hyde Academy: training and work opportunities Response to recession – redundancy support

9. Achievements and Impact April – Sept 2009

10. Jobs Plus 212 residents provided with vocational support (IAG) 30 into paid employment 24 taking up volunteering or informal employment 11 taking up work experience 64 into further education or work related training 8 bursaries awarded

11. Money Plus 348 residents in arrears receive debt advice Av debts reduced by £300 150 new residents receive money guidance 38 older/more vulnerable residents receive fuel poverty advice and support £45,600 savings made/benefits brought in 75 residents join credit unions 200 residents take affordable loans (30% of whom would have used doorstep lenders)

12. Miss B lives in Lewisham with her two-year-old son. In January 2008 she was made redundant and split from her partner of 8 years. “It was really hard, there was just not enough money coming in and I felt so low. There were letters from debtors and I didn’t have a penny to pay them back.” To make matters worse, Miss B’s son suffers from sickle cell anaemia and her heating bill was £2000. “I had no idea how I would pay the bill and thought they would cut us off.” Althia, Hyde Plus’ Money Guidance Officer, found grants through the Sickle Cell Society and the Roald Dahl Foundation which helped towards the bill. After Miss B got a part time job, Althia also advised and supported her to access the benefits she was entitled to. “The support from Althia has been fantastic, she’s helped me so much and I know she’s always there for me.”

13. Practicalities/Conclusions Funding: Hyde, HBOS, LDA, WNF A Group-wide ‘customised service offer’, embedded in Operations Recognising vulnerability and ‘on the edge’ position of some residents The future? A challenging time for RSLs but the benefits speak for themselves