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Published byRandolph Campbell Modified over 9 years ago
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment Richard Fletcher VP Talent Management Zaxby’s Franchising, Inc. MANAGERS EMBRACE TRAINING: A HOW-TO GUIDE TO MAKE IT HAPPEN
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
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Certification Compliance Saved $3.6 million in training costs 77% adopted the program Sales increased
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment Align with the need Work on what your audience wants! Affirmation, requests for more training Best practices New approaches
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment Zaxby’s
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment Zaxby’s 585 units, 13 states, 20,000 team members
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment Zaxby’s The FOOD! Indescribably Good
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment Problems Rapid growth & high turnover Poor compliance to certification requirements Escalating costs to train Limited resources to train Franchisor cannot train hourly employees directly
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment Solution – Licensee Managed Training Change who’s in control New role (Organization Training Manager) Licensing content – Reduced costs for Licensees – Increased revenue for Zaxby’s Franchising Zaxby’s Learning Center technology
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
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Fast Facts IssueDetails Price range$250,000 Time frameMarch through December Tools Learning management system Skills Needed Instructional design Facilitation Communication and marketing Project management Challenges Lack of time and resources Lack of content Competing projects
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment Certification Compliance 90% of locations now have adopted program
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment The business results Test scores have risen Test retakes have been reduced Fees have mitigated our training system costs Licensees have saved $3.6 million in 2012 System comparable sales up 8.9% Average unit volume increased 10% Zaxby’s reached $1 billion this year!
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment In Summary
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment Takeaway Give control Ensure WIIFM – Meet business needs – Save money – Improve performance Zero based budget Gamification Create marketing plan for training
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment Richard Fletcher Zaxby’s Franchising, Inc. rfletcher@zaxbys.com @zax_clo www.linkedin.com/in/rjfletcher
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