1. The Apple iPhone Dr. Hayden So Department of Electrical and Electronic Engineering 26 Sep, 2008

2. Once upon a time…  Apple Newton (MessagePad) 1993-1998 ARM 610 (20 MHz) or StrongARM SA-110 (162 MHz) 4MB – 8MB ROM 640kB – 3MB RAM  Target the PDA market 11.94cm 21.1cm Big Failure

3. 1999  Apple registered the domain name in 1999. but…  No iphone so far… iphone.org

4. 2001 – 2007

5. Jan 9, 2007

6. iPhone and iPhone 3G

7. iPhone and iPhone 3G Highlight  Hardware: Samsung ARM 1176 processor (412 MHz) + PowerVR MBX 3D graphics co-processor 128 MB DRAM 8 GB/16GB flash memory storage  WiFi + Bluetooth  Quad band GSM/GPRS/EDGE: GSM 850/900/1800/1900 Usable on any GSM network in the world  Input method:  3.5” touch screen  1 button  Only in 3G model: GPS UMTS 850 / 1900 / 2100 Usable in most 3G network in the world

8. Software  iPhone OS based on Darwin The same foundation that forms OS X  Multi-touch interface Tap, swipe, pinch, reverse pinch …  Full featured Safari web browser Full Internet experience  Official software development kit (SDK)  Unofficial 3 rd party development kit  Over 3000 applications developed

9. Inside an iPhone 3G

10. Antennas GSM 850/900 MHz GSM 1800/1900 MHz WiFi / Bluetooth (2.4 GHz) GPS

11. Tying to the Internet  Fully functional Safari browser  Access Internet directly No WAP gateway  High demand of data bandwidth EDGE (2.5G network) UMTS (3G network)  Shows the potential of 3G network Not just for video conference (no one wants it anyway)  Web based AJAX program Difficult to use (e.g. no storage)

12. Summary  iPhone is a technology marvel  Superior software/hardware  A new breed of device Phone x PDA x table PC x Multi-media device  The telecom companies still need time to adjust to this changing market