1. Social Inclusion Projects Good practices for a wide rage of target groups Lies Lambert

2. Sustainable transport Mobility management Wide range of target groups Mobiel 21

3. Social Inclusion for M21 Social inclusion = include people, don’t exclude Available Accessible Affordable Acceptable  Non-discrimination  Listen to the target groups needs  Empowerment  Advocacy (target group => policy makers)

4. An overview of projects Childfriendly public spaces Accessible workplace MESsAGE Cycling friends Bambini Together on the move Save the Sidewalk

5. Childfriendly public spaces - what Participation of children in the (re-)construction of public spaces Children of 10-12 years In 2 schools in Jette (Brussels Capital Region) Three meetings Discussing routes Priority list of 10 key expectations of public space Exchange of idea’s with policy makers and planners

6. Childfriendly public spaces - why Accessibility Participation is an essential part of (re)construction of public space What is good for children is good for all (design for all) Acceptability Citizenship starts young Five levels of participation Children are being listened to Children are stimulated to share their ideas The ideas of children are taken serious Children take part in decision making processes Children share power and responsibility in the decision making process

7. Childfriendly public spaces - results Recommendations for planners 1.Benches 2.Public dustbins 3.Grass 4.Chip stand 5.Trees 6.Picnic spots 7.Drink water 8.Bike racks 9.Water 10.Street lighting  Nothing unrealistic Recommendations for policy makers Talk to children, listen to children Good preparation Take children serious Work together : planners, schools, authorities

8. Accessible Workplace - what Encourages sustainable, safe and independant travel behaviour in sheltered workshops Four sessions Explorative meeting with management Practical session with employees Step-by-step plan with management Summarizing brochure

9. Accessible Workplace - why Empowerment Enabling the target group to work Availability/Accessability/Acceptability Special-needs-target-group travels daily Concern of management about traffic safety

10. Accessible Workplace - results Support in five sheltered workshops in Flanders Bridge between employees and management/local authorities Education, information, awareness raising Employees Management Neighbourhood Local authorities

11. MESsAGE - what Research project Mobility and the Elderly: Successful AGEing in a Sustainable transport system Contribute to the extension of the transportation autonomy of older people Increase the use of sustainable transport modes within this target group. M21 Action research at five different sites Problem and needs assessment Development of actions

12. MESsAGE - why Acceptability Suitable transport modes are needed in every stage of live To stay mobile means sometimes switch transport mode at a certain age Empowerment How to use different transport modes? Inform, educate Accessibility/ Availability/ Affordability What needs, problems occur How to overcome them?

13. MESsAGE - results 8 actions on self chosen topics conducted by the elderly Empowerment Brussels Capital region: direct contact with policy makers Policy recommendations Local authorities by elderly Higher level through research Sint-TruidenLeuvenMonsGemblouxBrussels Survey elderly about information needs Articles for city magazine with PT- info Courtesy campaign on the bus (posters- cartoons) Presentation at annual senior week Scrapbook with pictures and explanation about black points Presentation of the scrapbook at round table debate with policy makers Survey by and among senior citizens : needs and wishes regarding transport Organisation of roundtrip on Brussels PT- network (target group policy, youngsters) to raise awareness about problems

14. Cycling Friends - what Offer migrant women cycling experience Buddy system Introduction of an experienced cyclist and a 'new cyclist' to each other. Go on cycling trips together Benefits Gains confidence in traffic Pleasant and mobile activity Intercultural exchange Support by a local project team organising an acquaintance moment dusting off the participant's knowledge of the traffic rules basic training on how to repair your own bike organising a big cycling tour with a pick nick …

15. Cycling Friends - why Availability/Affordability A simple and cheap way of travelling. Accessibility Migrants and senior citizens experience most difficulties with cycling. Acceptability In Belgium, cycling is acquired during infancy A lot of other cultures the bicycle is a toy or even forbidden (e.g. for women in Afghanistan) Empowerment Transport autonomy for women

16. Cycling Friends - results Leuven The project is very successful. The city integration services fully support the bicycle friends project. 10 couples per year since 2008 More and more cities start the project.

17. Bambini - what Increase the presence of soft mobility in the lives of small children Motivate parents to use car-free mobility Achieve internalisation of eco-friendly means of transport from early on.

18. Bambini - why Acceptability/Accessibility/Affordability Information and education for parents and stakeholders Empowerment Children can make their own choices => What they don’t know, they don’t ask for Now and in the future

19. Bambini - results A set of toys focussing on sustainable modes of transport Toolkit „Living and playing streets“ Set of educational materials, templates and guidelines for pre- birth classes and their training centres Set of educational materials, templates and guidelines for crèches and their training centres Set of educational materials, templates and guidelines for kindergartens and their training centres Material development for higher education and university sector

20. Together on the move - what Energy efficient transport training for low skilled immigrants Together aims to Enhance the quality of life of immigrants Facilitate social inclusion Conserve essential energy resources for future generations.

21. Together on the move - why Accesibility New transport modes Complicated transport systems Acceptibility Car as a status symbol Cycling as a transport mode Affordability Non-discrimintation & integration Precondition for finding work Feeling socially included Successful integration into a new society

22. Together on the move - results Background research Immigrants & travel behaviour Context conditions for knowledge transfer Policy integration Strategies Implementations Creative workshops with experts Develop 5 modules Test in all countries Keep on moving Adaptation of test materials: April Start the implementation: May More information: Ecomm 2012 - Frankfurt

23. Save the Sidewalk - what Campaign towards among citizens about the city's accessibility Message: keep the sidewalk free of obstacles; no inconveniently parked bikes, cars or other objects. Campaign materials and different kind of actions such as experience trail, street theatre moments, exhibition, photo contest, reward-action etc.

24. Save the Sidewalk - why Acceptability – non-discrimination People need to be reminded about how important it is to keep the sidewalks free of obstacles Accessibility Make the sidewalks safe and accessible for all.

25. Save the Sidewalk - results The first Save the Sidewalk campaign was introduced in 2008 and mainly tried to reach the students of Leuven. Other Flemish cities like Antwerp, Ghent (2009) and Mechelen (2011) have also organised Save the Sidewalk actions. Currently Leuven, Kortrijk and Waregem are participating in the campaign.

26. Conclusion No matter who you target: Listen to them Don’t think you know what they think/need Talk to them Adapt your language, style Work together Use experts, local authorities, neighbours,... Coach Good preperation Use your experiences to influence policy makers

27. More information www.mobiel21.be English & Dutch www.mobile-bambini.eu English www.together-eu.org English www.reddestoep.be Dutch

28. Questions

29. Exercise Design your own project Choose your target group Choose your stakeholders Define your goal Choose your focus Participation, education, information, awareness raising Choose a way of working Game, educational walk, focus group, peer-to-peer approach, lessons, bring people together,... Operationalize your output