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Date: April 13, 2011 Presenter’s Name : Bruce Wu Presenter’s Title :PMD Deputy Manager IP8362 Product Announcement
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Market Status Report Product Feature, Advantage, Benefit Product Position Application Highlight Product Comparison Product Information Sales & Marketing Plan FAQ
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Product Features 2-Megapixel CMOS Sensor Up to 30 fps @ 1080p Full HD 3 ~ 9 mm Vari-focal, Auto-iris Lens Removable IR-cut Filter for Day & Night Function Built-in IR Illuminators, Effective up to 15 Meters Real-time H.264, MPEG-4, and MJPEG Compression (Triple Codec) WDR Enhancement for Unparalleled Visibility in Extremely Bright or Dark Environments Weather-proof IP67-rated Housing Built-in 802.3af Compliant PoE Built-in SD/SDHC Card Slot for On-board Storage Mounting Bracket with Cable Management for Protected Installation
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2MP with Full HD
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Advantage Benefit Wide Coverage Wide Coverage Reducing the number of cameras Reducing the number of cameras HDTV (16:9) compatible standard HDTV (16:9) compatible standard Compatible with Full HD TV or high resolution LCD Monitors Compatible with Full HD TV or high resolution LCD Monitors Compatible with Full HD Softwares (e.g. Youtube HD) Compatible with Full HD Softwares (e.g. Youtube HD) 1 Full HD Camera may replace 6 CCTV cameras, save cost! 1 Full HD Camera may replace 6 CCTV cameras, save cost!
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WDR Enhanced
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Advantage Benefit Better Image Quality Better Image Quality May cope with variety of scenarios May cope with variety of scenarios Exceptional Details of surveillance Exceptional Details of surveillance Compatible with Indoor / Outdoor application at the same time Compatible with Indoor / Outdoor application at the same time
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Stylish & Slim ID
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Advantage Benefit Stylish & modern design Stylish & modern design Compact size Compact size Save more space & easy installation Save more space & easy installation
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Local Storage & More Reliable Design
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Advantage Benefit Micro SD local recording Micro SD local recording Prevent falling & more convenient Prevent falling & more convenient Save network bandwidth & more reliable recording system Save network bandwidth & more reliable recording system Save the installation time & cost Save the installation time & cost
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New Cable Management
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Advantage Benefit Only 4 steps to install, user friendly! Only 4 steps to install, user friendly! Cable hiding Cable hiding Easy to install, save more time & cost! Easy to install, save more time & cost! IP67 & comprehensive protection IP67 & comprehensive protection New Cable Management
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Market Status Report Product Feature, Advantage, Benefit Product Position Application Highlight Product Comparison Product Information Sales & Marketing Plan FAQ
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Target Market Segment Project Professional SMB Entry Level Target Market SegmentTrendValue Position Unique Specification Software Integration Cost/Performance value Unique Specification Software Integration Install friendly User friendly Cost efficiency Easy install ion User friendly Scale
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Acti TCM1231 Geovision GV-GL220D Entry Level SMB Professional Project VGA D1HD 1.3M2M Full HD3M 5M Outdoor Bullet Position Map SONY SNCCH280 AV2825IR Arecont VIVOTEK IP8362 VIVOTEK IP7361 IP8332 VIVOTEK IP8330 VIVOTEK IP7330
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Company Profile FD8162 Value Matrix CostFunctionService Experience Of Use Experience Of Possession Communication Time V V V V MoneyV V V V V Function V V V Psychological state V V V V V V Physiological state V V Social status V V V V VV
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Positioning Statement Our outdoor bullet IP8362 for project market who need high resolution outdoor night vision. IP8362 built- in 15 m IR and full HD sensor that can provide clear high definition outdoor night vision. Unlike other products, IP8362 can provide local storage recording that provide system redundancy and save bandwidth With wider lens and bigger sensor, IP8362 can provide wider coverage(113.7°)
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Market Status Report Product Feature, Advantage, Benefit Product Position Application Highlight Product Comparison Product Information Sales & Marketing Plan FAQ
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Commercial FeaturesBenefits Full HDProvide detail image for face recognition and license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy ValueCustomer safety. Thief and Robbery Prevention. Crowd management Anti-vandalism. LocationParking lot
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Education / Campus ValueStudent and Teacher safety. Thief and Robbery Prevention. Anti-vandalism. LocationBuilding outside, sidewalk, parking lot, sport field, outdoor facility FeaturesBenefits Full HD1.Provide detail image for face recognition and license plate recognition. 2.Provide wider coverage for wide open area Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Government ValueStudent and teacher safety Thief and robbery prevention. Anti-vandalism. LocationParking lot, sidewalk and road outside, outdoor facility FeaturesBenefits Full HDProvide detail image for face recognition and license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Retail ValueCustomer safety. Thief and robbery prevention. Transaction behavior LocationParking lot, retail building outside FeaturesBenefits Full HDProvide detail image for face recognition and license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Airports ValueAirplane safety Customer safety. Anti-terrorism. LocationParking lot, open space of air port, airplane runway FeaturesBenefits Full HD1.Provide detail image for face recognition and license plate recognition. 2.Provide wider coverage for wide open area Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Ports ValueShip and payload safety Staff safety Secure property and facility SOP recording Anti-terrorism. LocationCheck point Working & storage area Port Facility FeaturesBenefits Full HD1.Provide detail image for face recognition and license plate recognition. 2.Provide wider coverage for wide open area Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Manufacturing and Industrial ValueFactory safety. Production monitoring Transaction Behavior Secure property LocationParking lot, building outside FeaturesBenefits Full HDProvide detail image for face recognition and license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Traffic Monitoring ValueTraffic safety. Traffic monitoring. License plate identification Traffic rule LocationHighway or freeway Toll station FeaturesBenefits Full HDProvide detail image license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Casinos and Gaming ValueCustomer safety. Cheating presentation Face identification Thief and Robbery Prevention LocationParking lot Casino outside FeaturesBenefits Full HDProvide detail image for face recognition and license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Healthcare ValuePatient and Staff safety SOP recording LocationParking lot Entrance of ER FeaturesBenefits Full HDProvide detail image for face recognition and license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Banking and Finance ValueCustomer and Staff safety Robbery Prevention. Transaction Behavior LocationParking lot Building outside FeaturesBenefits Full HDProvide detail image for face recognition and license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Sports and Leisure ValueCustomer safety Facility protection Anti-vandalism. LocationBuilding outside, Parking lot, outdoor facility FeaturesBenefits Full HDProvide detail image for face recognition and license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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City Surveillance ValueCitizen’ life and property safety Anti-vandalism. Anti-terrorism Face and license plate identification LocationRoad, sidewalk, square, park FeaturesBenefits Full HDProvide detail image for face recognition and license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Residential ValueHome security. Intrude detection Thief prevention. Face identification LocationParking lot Building outside FeaturesBenefits Full HDProvide detail image for face recognition and license plate recognition. Built-in 15 m IRProvide night vision at night SD/SDHC recording1.Save bandwidth 2.System Redundancy
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Market Status Report Product Feature, Advantage, Benefit Product Position Application Highlight Product Comparison Product Information Sales & Marketing Plan FAQ
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Arecont MSRP$ USD LensF=4.5 ~ 10mm/F 1.6F=3 ~ 9mm/F 1.2 Horizontal angle of view 73° - 34°113.7° - 38° WDR supportYes Audio supportN/ATwo-way Security- Muilti-level user access with password protection IP address filtering HTTPS encrypted data transmission 802.1X port-based authentication for network protection Temp. Spec.-30°~55°-20°~50° SD/SDHC local storage -Yes IR distance25m15m Outdoor useIP66IP67 Outstanding point Build in heater & blower External lens adjustment including zoom, iris and focus WDR enhanced Networking focus assist RS485 interface AV2825IR/DN
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SONY MSRP (USD) $ USD Image sensor 1/2.8 “ "Exmor" progressive scan CMOS 1/2.7 “ progressive scan CMOS LensF=3.1 ~ 8.9mmF=3 ~ 9mm/F 1.2 Horizontal angle of view88.5° - 32.3°113.7° - 38° Min illumination/ light sensitivity (lux) or Sensitivity Color: 0.4 Lux B/W: 0 Lux (IR on) Color: 0.57 Lux (1/30sec), 0.08 Lux (1/5sec) B/W: 0 Lux (IR on) WDR supportYes Frames per second 20 fps @1920 x 1440 30 fps @1920 x 1080 Up to 30 fps @1920 x 1080 Up to 30 fps @1280 x 720 Alarm in-/outputs1/21/1 Security- Muilti-level user access with password protection IP address filtering HTTPS encrypted data transmission 802.1X port-based authentication for network protection Temp. Spec. -30°~50° (DC12/AC24) '-20°~50° (PoE) -20°~50° SD/SDHC local storage-Yes IR distance-15m Outstanding point BNC/Phono Analog Output CF card slot for WLAN capability Build in heater WDR enhanced Networking focus assist RS485 interface SNCCH260/280
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Geovision GV-BL220D MSRP (USD) $ USD Image sensor 1/2.5 “ progressive scan CMOS 1/2.7 “ progressive scan CMOS LensF=3.6 ~ 9mmF=3 ~ 9mm/F 1.2 Horizontal angle of view 66°(W) ~ 27.9°(T)±5°113.7° - 38° Day and night support or Detection range (m/yd.) Yes Min illumination/ light sensitivity (lux) or Sensitivity Color: 1 Lux (1/30sec), 0.5 Lux (1/5sec) B/W: 0 Lux (IR on) Color: 0.57 Lux (1/30sec), 0.08 Lux (1/5sec) B/W: 0 Lux (IR on) WDR support-Yes Security- Muilti-level user access with password protection IP address filtering HTTPS encrypted data transmission 802.1X port-based authentication for network protection SD/SDHC local storage Yes Outdoor useIP66IP67 Outstanding point - WDR enhanced Networking focus assist RS485 interface
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Market Status Report Product Feature, Advantage, Benefit Product Position Application Highlight Product Comparison Product Information Sales & Marketing Plan FAQ
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Package
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IP8362 Part No. P/NRegion 100064400GIP8362,MAEBN 100064410GIP8362,ARG
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IP8362
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Accessory AI1001/900006800G: IR illuminator, 6 pcs Super power infrared LED units, distance 30 QW-DRJ-02/660006000Z: Outdoor Ethernet Waterproof connector two way
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The End Thank you for your attention
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