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Published byRandell Maxwell Modified over 9 years ago
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HED 460 Internet Grocery E-tailing Very few consumers shop Internet for groceries 1 in 5 Internet users who are the primary household grocery shopper are interested 42% would like to spend less time shopping for groceries Almost 40% Internet users enjoy shopping for groceries
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HED 460 Delivery Models Next day service (Peapod, homegrocer)Peapodhomegrocer 2 hour delivery window $19.95/month Order-on-demand (webvan)webvan 30 minute delivery window Pre-scheduled, unattended delivery (streamline, shoplink)streamline shoplink $35/month Receptacles/refrigerators
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HED 460 Preferred Service Models
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HED 460 Fulfillment Models Stores (beeline)beeline Distribution Centers/Warehouses Hand held radio frequency scanners to help pick products Delivery to consumers 10 drivers/150 orders, now 28 drivers/500 orders
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HED 460 Financials No one is making a profit Grocery profit is usually 1-2% Potential profit percent of up to 12% Infrastructure is the main barrier to profits
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HED 460 Fulfillment Issues Product availability Order processing Delivery Returns Customer service
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HED 460 Fulfillment
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HED 460 Keeping Customers in the Loop Circuit City Local store pick-up (Express pickup) Identify up to three local stores Checks availability at the local stores With Express Pickup no shipping Pick up at customer’s convenience
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HED 460 Keeping Customers in the Loop Staples Enter zip code at start of shopping for real-time inventory availability Anything in-stock is available for next day delivery
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HED 460 Returns
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HED 460 Delivery/return solutions zBox (portal) zBox Eponymous bin for secure delivery and return Activated by keypad $5/month and $60 security deposit Empori.com (portal) Empori Parcel pick-up and return depots (Toronto) for Internet merchandise Free Storage lockers (climate controlled) Accessible by password
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HED 460 Order Status
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HED 460 Returns/Back Orders
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HED 460 Cost as % of Revenue
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HED 460 Fulfillment Challenges Today Fulfilling orders on time Managing peak season volume Lowering total fulfillment costs
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HED 460 Fulfillment Challenges Tomorrow Distributing globally Lowering total fulfillment costs Managing peak season volume Keeping up with order volume
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