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Published byMarshall Riley Modified over 9 years ago
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Hill Farm Furniture
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Marketing Function- Sell Furniture by targeting people who need furniture
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Because you have to analyze the market to come up with your market function.
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Hill Farm’s market position is in the middle of the market. Because they’re not the biggest but not the smallest.
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They want to target parents that may need new furniture.
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Their marketing strategy is getting more powerful by the year and could be why they are where they are now.
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They operate their market by targeting young adults who may be moving for the first time and want to decorate their new house and I believe that’s a good move because if I had that kind of business that what I would do.
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I don’t know the exact percent but they are fifth in the market.
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