1. Significance of Venkateswara Worship in Kali yuga
Sri:
Significance of Venkateswara Worship in Kali yuga
Kali: sadhu: - (Kali is the best) says Veda vyasa – Its merit is “Value for efforts” – least efforts yielding maximum results
Kali’s disadvantage is – Austerity, honesty, Truth and virtues at the lowest ebb.
The solution - Simple efforts in the right direction
Let us refer to Rg Veda

2. Rg Veda about Tirumala
arAyi kAne vikatE girim gaccha satAnvE sirim pithasya satvabhi: ebhistva sAtayAmasi – if you are a destitute, lost your wealth, no saviour, march towards the 7 Hills, the abode of Srinivasa, chanting Govinda nAma as many times as possible along with like minded devotees.
Is it sounding simple ? The etymological meaning of the word Venkata provides the answer – ‘Vem’ means the collection of sins and ‘kata’ means burning to ashes. Staying for a while in Venkata giri burns our sins to ashes and sows bhakti in our minds.

3. Kalou vEnkata nAyaka: Lord Srinivasa is accessible to one and all
He is impartial while granting the wish of all
Our wish list is long – wealth, health, marriage, employment, children, business …it is never ending. Why cannot we leave the decision to Him ? Does He not know better ?
The permanent solution is – satisfaction and sAnti. In other words –The Lord Himself.

4. 7 Simple practices
Follow Rg veda and climb the 7 hills – behold – walk through these 7 simple steps and reach the 8th – Lord Venkatesa Himself.
Venkatesa is pleased by floral offering as is evident from daily tOmala seva. Can we offer Him 7 flowers – He being the 8th.
Ahimsa prathamam pushpam pushpam indriya nigraha: sarva bhUta dayA pushpam kshamA pushpam visEshata: gnAnam pushmam tapa: pushpam dyAnam pushpam tathaiva ca satyam ashtavidham pushpam vishnO: pritikaram bhavEt.

5. The 8 flowers
1. Ahimsa – do not offend anyone by speech, mind or body. The cruelty of bhagavata apacaram.
2. Indriya nigraha: - control of senses – control of food habits – absorbing the Divine body of Venkatesa through our senses
3. Sarva bhUta dayA – compassion towards all beings – Rama’s mercy towards rAkshasas and RavaNa – Yudhishthira’s svarga arOhaNa. – kUrathazhvan and nAloorAn.
4. kshamA – Forgive and forget – Rama about vibheeshana, kAkAsura, samudra rAja – Ramanuja about a launderer.

6. 8 flowers (contd)
5. gnAnam – wisdom – bhakti rUpApanna gnana – a blend of gnAna and bhakti – the unfailing means – Vidura ?
6. Tapas – research and nyasam – surrender – accept His saviourship
7. dyAnam – meditation – make a humble beginning with 15 minutes a day.
8. Satyam – Truth – satyam bhUta hitam proktam – the Lord Himself – sat (sentient) + ti (insentient) + yam (the controller).

7. The ultimate objective
The purpose of our birth is to please the Creator, Lord Venkatesa
For sure He is pleased by offering these 8 flowers.
We are blessed with everything (initially) and with sAnti and bhagavat prapti (eventually).
Let us begin …..