1. Le veraging ASME’s Content to Support a Global Community

2. 2 Mike Michaud –Managing Director, Global Alliances –michaudm@asme.orgmichaudm@asme.org Bernard Gindroz, PhD –District H Leader –Gindrozb@asme.orgGindrozb@asme.org Presenters

3. O 3 Outline Global Strategy –Overview and the Enterprise Perspective –Connecting Local Content and Community Case Studies –ESDA* in Europe –Boiler Users Affinity Group in Latin America Group Analysis –What works? –What needs improvement? Lessons Learned –Identify how to… –Bringing Best Practices home *ESDA = Engineering systems, Design Analysis Conference http://www.asmeconferences.org/ESDA2012/index.cfm

4. & 4 O O Outline Global Strategy –Understanding the Global Strategy –Connecting Global and Local Perspectives Case Studies –Exposure and Discussion on new Models –Understanding how / why they work Group Analysis –Brainstorming to Identify Ideas –Identify Opportunities and Obstacles Lessons Learned –Take home Ideas, Resources and Solutions – Connections to Create Local Content Objectives

5. 5 ASME’s Global Strategy Statement: ASME will deliver locally relevant engineering resources to advance public safety and quality of life throughout the world. Specifically, ASME will provide locally relevant standards, certification, technical information, and networking for business, government, academia and practicing engineers to positively impact the quality of life throughout the world.

6. ASME’s Global Strategy Framework Roadmap to outline overall strategy and prioritize: Markets Needs Initiatives Resources Partnerships to increase effectiveness reach and impact of initiatives Empower individual Engineers to help change the World Expand ASME’s Global Impact Sustainable presence and business or delivery platforms Expand & introduce new, locally relevant products & services Products and Services that meet global and local needs 6 Fiscal Year 2012

7. 7 Products and Services that meet global and local needs Sustainable presence and business or delivery platforms Partnerships to increase effectiveness reach and impact Peru-ANIMEIRA Hong Kong WFEO & UPADI Australia ASME Offices ASME Training High Growth % Codes in Spanish ESDA ASME & PED Pipeline Certification Strategies for Growing Global Communities

8. Peru-ANIMEIRA Hong Kong WFEO & UPADI Australia 8 Strategies for Growing Global Communities Products and Services that meet global and local needs Sustainable presence and business or delivery platforms Codes in Spanish ESDA ASME & PED Pipeline Certification Partnerships to increase effectiveness reach and impact ASME Offices ASME Training High Growth %

9. India: Local Training Platform Pipeline Personnel Certification New, Local Content Europe: Local Training Platform China: Training Courses in Chinese Workshops & Symposia with Local Partners Expand & introduce new, locally relevant products & services Latin America: ASME Codes in Spanish, Pipeline Personnel Certification Middle East/Africa: Local Training Providers, Workshops and Symposia HQ led Initiatives

10. 2 24 Training Providers Section Local Gro up Student Sections 1 3 13 2 5 1 3 3 1 1 1 1 1 2 Code Committee en Español 2 3 1 4 1 5 Member Growth in Latin America Local Content’s Impact in Latin America 30 1 5 1 1 1 1 1 21 and Brazil activities initiated

11. 11 Locally Led Initiatives Case Studies: Europe and ESDA Around the room for other examples –Italy Section and the PED –Boiler User Group in Latin America –Etc…

12. 12 Transferred from Petroleum Division to the European sub- Region in 2000. Run as an ASME technical conference for Europeans by Europeans since. Now rotated between countries, serving as ASME congress-like activity in Europe

13. Different Approaches Technical Content Community Technical Content Community

14. Different Approaches Support local Working groups (C&S, EDU and Technical Chapters) Bring ASME Keynote level to national events when/where appropriate Have Attendees pre- present conference papers as practice Organize Delegations to ASME meetings Technical Content Community

15. Different Approaches Poll Members and Employers Create Local Industry Advisory Boards Leverage Local Partners Technical Content Community

16. Discussion Topics What features are common to both approaches? Interactive Group Activity Develop list at each table…

17. Discussion Topics What features are common to both approaches? Identifying Common Local & Technical Interests, Aligning with Local Partners Committed leadership Clarity of project/activity, etc. Getting Funding Getting other support and approval from ASME

18. Collaboration How can we foster better cooperation and coordination between: –Local members and ASME –Sections and Divisions –Divisions and S&C –Local Activities and Headquarters

19. & Resources Contacts Key Staff Support Events Management Speakers Bureau Section Technical Event Guidelines for PDH Credits Energy Resource Speakers Kit (English & Spanish) Best Practices Web Site Affinity Groups – a vehicle for collaboration Conference Planning Toolbox Section Newsletter Template Technical Division Newsletters Grant Funding (ECTC, ECF) Program Funding Options

20. O R Review Global Strategy –Understanding the Global Strategy –Connecting Global and Local Perspectives Case Studies –Exposure and Discussion on new Models –Understanding how / why they work Group Analysis –Brainstorming to Identify Ideas –Identify Opportunities and Obstacles Lessons Learned –Take home Ideas, Resources and Solutions –Confidence and Connections to Create Local Content Objectives &

21. 21 Leveraging ASME’s Content to Support a Global Community For questions or comments Michael Michaud michaudm@asme.org Presentation available at events.asme.org/LTC12/ home.cfm