1. The Changing World of Work

2. What will you get out of today? LinkedIn’s vision for the future of recruiting Details on the changes that Web 2.0 applications are driving in recruitment Q&A

3. Agenda  A brief history of LinkedIn  How the world of work is changing

4. How did it all start?

5. Where’s LinkedIn Today? LinkedIn is the world’s largest professional network  > 46 million professionals  > 170 industries  > 200 countries  > 350,000 collaborative groups  Executives from every Fortune 500 company  Billions of connections  Billions of people searches

6. What is changing A Global professional network where everyone can connect, contact and communicate with everyone else  414 million professionals  Every industry  Every country  Every executive from every Fortune 500 company  The New World of Work  Broaden your base of knowledge  Accelerate solutions to business problems  Global reach

7. What does this do to recruiting?

8. What it does and doesn’t mean

9. Hiring yesterday Awareness Search Firms Referrals Postings Advertisements Passive Active Every profile different Engagement

10. UK spend three time more on Recruitment Agencies than in the US The Proof - recruitment budget expenditure

11. Some things are different in every country Netherlands 1.2m Members Nordics 1.3 m Members Germany 500k Members Belgium 650k Members Italy 700k Members France 900k Members Spain 500k Members Eastern Europe 1m members UK 2.3m Members

12. Intelligent Network Awareness Passive Active Intelligent interaction based upon knowledge of who you are Engagement Search Referrals Advertisements Postings Outreach

13. How you search for one person

14. How you find teams of people

15. Target your brand at people who are actively searching

16. When to grab and when to hold High Level of Engagement Low Level of Engagement Time in role Active Candidate Passive candidate 3 months3 years

17. Exchanging Knowledge – Groups  Inexpensive means of high level market research, locating experts, partners, suppliers  Efficient way to test and qualify ideas, understand trends, look for best practices  A way to credibly expand a business network / inexpensively uncover opportunities  1000 groups are created every day with 100,000 users joining at least one group every day 16

18. Exchanging Knowledge – Q&A  Asking questions of specific people or extended network  Recommending other experts to help solve a problem  Answering questions builds up reputation but regularly results in major business transactions  Massively efficient time/cost saver and revenue generator 15

19. Exchanging Knowledge – Polls  Extremely popular tool for:  Professional self expression  Gleaning insights as a responder or asker  Polling your own network is free – can give statistically significant results and at least good data for better decisions with fewer resources & less time  Polling extended network is a cost effective way to secure solid data & additional insights 17

20. Exchanging Information – Collaboration Apps  Private workspaces  Editing / collaboration tools  Sign off / work flow tools  Collaboration infrastructure previously only for big companies  Free to cost conscious individuals and companies 13