2. Tatik Suryani & Lindiawati STIIE Perbanas Surabaya www. perbanas.ac.id

3. BACKGROUND THE OBJECTIVES PROGRAM IMPLEMENTATION RESULTS

4. 1 Habitat for endangered species 2 Protection against natural disasters 3 Siltation 4 Nutrient enhancer 5 Natural resources in the region & the outer area 6 Transportation 7 Recreation 8 Fastening poison MANGROVE FUNCTIONS

5.  Mangrove forest at eastern cost of Surabaya covers 2,182 hectares of Keputih area, 209 hectares of Wonorejo, 848 hectares of Medokan Ayu, and 470 hectares of Gunung Anyar Tambak  2,314 hectares of mangrove forest at eastern coast of Surabaya was changed in land use. Now, the green public area is occupied by 36 developers.

6. LOW SOCIAL LEVEL No. LEVEL OF EDUCATION Percentage 1Higher Education 2% 2Senior High School 17% 3Junior High School 24% 4Elementary School 32% 5Not go to school 25%

7.  MOSTLY LOW EDUCATION AND LOW SOCIAL CLASS  THE LIVEHOOD AS FISHERMAN, LABOR, AND, TRADER.  MOSTLY WOMEN AS HOUSE HOLDS AND AS A LABOR IN HOME INDUSTRY OF MANGRAVOVE PRODUCT OR TRADER OF FISH AND MANGROVE PRODUCT  THE INOVATION FOR PROCESSING PRODUCT AND MARKETING ARE VERY LIMITED

8.  To improve English abilities of mangrove community, specifically or young people.  To empower women (house wife) to become more productive and generate income for improving their family life.

9. USR IMPLEMENTATION Higher Education Purposes TEACHING & LEARNING & LEARNING RESEARCH COMMUNITY SERVICES Higher Education Long Term Strategy Graduates having applied academic and professional capability Leadership Relevance & Academic quality Academic atmosphere Sustainability Efficiency & productivity MANG- ROVE COMMU- NITIES

10. Institutional Community Services are conducted into two main areas involving faculty members and students A. Involving faculty members 1. Referring to the main tasks of university in teaching and learning, research, as well as social services, lecturers potentially are involved in Mangrove Community Services Involving students. 2. Anyhow, lecturers can also involve students as the supporting acting party. 3. Institutionally, Perbanas Entrepreneur Center can act as the catalisator for the entrepreneurship of Mangrove community.

11.  Community Service: a. Making a cooperation with the social leader at mangrove area to get access and cooperation to improve their entities. b. Community Services Center and Perbanas Entrepreneurship Center help improve the product quality of the Mangrove community such as Mangrove Juice and Fish or crab crackers, their packaging and introducing to market.

12.  Teaching and Learning: a. In the subject of Entreprenurship, lecturers lead students to make a business plan run for small business with about Rp 6-10 million for start up. Students can optimally explore the entities of Mangrove to take into account. b. Lecturer in class of Marketing or other related subjects can help improve the product quality of the Mangrove community such as Mangrove Juice and Fish or crab crackers, their packaging and introducing to market.

13. B. Involving Students 1. Students’ roles and innovation are encourage so they they can create products and programs dedicated for Mangrove community, while proposing their program to the government for a specific scheme of national creativity college students innovation (Program Kreatifitas Mahasiswa /PKM). 2. That kinds of ideas can also be implemented to support students unions (Unit organisasi kemahasiswaan)

14. Activities conducted by the Students 1.Creating a Learning Tool ‘Smart Magic Card’ to learn English, Math, Accounting 2. Training English for Mangrove Children (6-15 years old) and their parents using Smart Magic Card. 3. Training for Mangrove Housewives on the Safety Ways in using gas stove

15. Training for Safety Ways in using Gas Stove Improving Mangrove juice packaging and product quality ENGLISH LEARNING USING SMART MAGIC CARD

16. RESULTS : 1.Increasing families income 2.Facilitating to get a new job as foreign visitors guide 3.Improving academic achievement of students. RESULTS : 1.Improving their performance in mangrove product business. 2.Stimulating them more creative. THANK