1. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 1 Completing Business Messages

2. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 2 PlanningWritingCompleting Analyze Situation Gather Information Select Medium Get Organized Revise Produce Proofread Distribute Analyze the Audience Analyze the Audience Compose the Message Compose the Message Three-Step Writing Process

3. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 3 Revising the Message ContentContent Style and Tone OrganizationOrganization

4. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 4 Reviewing for Readability SentenceLengthSentenceLength Lists and Bullets Lists and BulletsParagraphLengthParagraphLength Headings and Subheadings Subheadings

5. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 5 Editing for Clarity Sentence Style Faulty Parallelism Dangling Modifiers Long Noun Sequences

6. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 6 Editing for Clarity Camouflaged Verbs Sentence Structure Awkward References Excess Enthusiasm

7. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 7 Editing for Conciseness Wordy Constructions Long Words or Phrases Redundant Wording “It is/There are” Starters

8. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 8 Revising with Technology GrammarCheckerGrammarCheckerThesaurusThesaurusStyleCheckerStyleChecker RevisionToolsRevisionToolsSpellCheckerSpellChecker

9. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 9 Multimedia Elements PresentationSoftware Video Clips and Sound Bites GraphicsSoftware Hypertext Markup Language

10. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 10 Design Elements Consistency Balance Detail Restraint

11. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 11 Design Techniques Design Techniques White Space Margins Justification Typefaces Type Styles

12. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 12 Proofreading Advice Make multiple passes Use perceptual tricks Focus on high-priority items Get some distance Stay focused and vigilant Exercise caution

13. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 13 Distributing the Message Cost Concerns Convenience Time Constraints Security and Privacy

14. © Prentice Hall, 2007Business Communication Essentials, 3eChapter 5 - 14 Reviewing Key Points Reviewing the three-step plan Revising the message Producing the message Proofreading the message Distributing the message