1. BUMP SET SPIKE LLC Tiffany Padilla 11 th grade 17 years old

2. BUSINESS PROFILE My business is to build up a volleyball camp for Hartford teenage girls who want to learn how to play the game, but can’t afford to pay the prices of other camps. Type of Business: Service I will satisfy consumers needs by teaching those who want to learn, how to play volleyball at an affordable price. Legal Structure: Limited Liability Corporation I will have all of the protections of a corporation and still maintain tax advantages. 1

3. OPPORTUNITY Opportunities Teen girls can afford to take volleyball lessons Camp is located in Hartford, so the customers don’t have to worry about traveling long distances to get to the camp There are no other volleyball camps in Hartford Qualifications Played 3 years Varsity volleyball and captain as a junior Helped out with a one day a week volleyball camp for 8-14 year olds Very athletic; playing volleyball, basketball, and softball 2

4. CONSUMER PROFILE By Location Hartford, CT By Population Teenage girls who are upcoming 9 th - 12 th graders that live in Hartford. By Personality Girls interested in learning how play new sports or love staying active. By Behavior Girls who like to play volleyball or those who want to learn. By Income Affordable to serious volleyball players Photo of a consumer 3

5. COMPETITION Competitive Advantage local location provide the lowest prices CompetitorPriceQuality Greatest Strength Greatest Weakness Nutmeg Volleyball Camp Windsor, CT $400/3 days/7 hrs. goodCoaches have coaching experience Expensive, located in Windsor Connecticut Elite Volleyball Camp UCONN Storrs $400/3 days/6 hrs. goodCoached by UCONN’s head volleyball coach Expensive, located on the UCONN Storrs campus No.1 Total Volleyball Camp Middletown, CT $435/4 days goodConnecticut’s longest running summer camp Expensive, located in Middletown 4

6. MARKETING MIX P rice: $150 for a 5 day volleyball camp: this price is lower than my competitors and high enough to make a profit. P lace: Sport and Medical Sciences Academy’s field house: its close and convenient for the customers P roduct: A 5 day volleyball camp, where teenage girls will learn the basic rules and skills of volleyball. P romotion: Information of my camp will be on ads in the newspaper, flyers posted in Hartford, walking advertisement, business cards 5

7. MARKETING PLAN PhaseMethodDescriptionCost Awareness Flyers Walking advertisement Post flyers in Hartford region, handed out to Volleyball coaches in Hartford Have info of camp on T-shirts and water bottles $1/100 copies $393.49/109 T- shirt $208/200 water bottle PurchaseDiscount if they go to website They will get a 10% discount if they go to my website, where they will be able to print out a coupon. They will be aware of this because of the flyers given out to their coaches 10% discount on their purchase RetentionGood customer serviceI will give them the best customer service as possible $0.00 6

8. COST OF MATERIALS/DIRECT LABOR Definition of One Unit 5 day camp for 18 Cost of Sales Per Unit Direct Labor (Labor Cost per Hour) Time (in hours) to make 1 unit Direct Labor Cost Per Unit $8.0025 hr$200.00 Total Direct Labor Per Unit$200.00 Material DescriptionCost/Total QuantityCost Per Unit Imprinted T-shirts of camp info $393.49/109 T-shirt$64.98 Imprinted water bottles with camp info $208/200 water bottle$18.72 Total Material Cost Per Unit$83.70 Variable Costs Per Unit$0.00 Cost of Sales Per Unit$283.70 8

9. ECONOMICS OF 1 UNIT Definition of One Unit5 day camp for 18 Selling Price per Unit$2,700.00 Direct Labor Per Unit$200.00 Materials Per Unit $83.70 Total COGS Per Unit$283.70 Variable Costs Per Unit $0.00 Total Cost of Sales$283.70 Gross Profit Per Unit$2,416.30 9

10. TIME MANAGEMENT PLAN Business Schedule for a Typical Week Entrepreneurship25 hrs. Sleep (9hrs.)63 hrs. Free-Time Hours80 hrs. 10

11. AVERAGE MONTHLY FIXED COSTS Type of Fixed CostMonthly Cost Entrepreneurial Stipend$200.00 Utilities (volleyball set & balls)$250.00 Advertising (Hartford newspaper)$85.00 Insurance (legal liability)$200.00 Rent (SMSA field house—custodial/security fees included) $1,275.00 Total Monthly Fixed Costs$2,010.00 11

12. MONTHLY SALES PROJECTIONS MonthUnits Sold January0 February0 March0 April0 May0 June0 July3 August3 September0 October0 November0 December0 Total = 6 Monthly Break- Even Units 1 13

13. Selling Price Per Unit$2,700.00 # of Units Sold 6 Total Sales$16,200.00 Total COGS$1,702.20 Other Variable Costs$0.00 Total Variable Costs$1,702.20 Gross Profit$14,497.80 USAIIRD$4,020.00 Other Costs/Unforeseen$1,000.00 Total Fixed Costs$5,020.00 Profit before Taxes$9,477.80 Less Estimated Taxes @25%$2,369.45 Net Profit$7,108.35 PROJECTED YEARLY INCOME STATEMENT 14

14. START-UP INVESTMENT Entrepreneurial hours needed for start-up Wage I pay myselfTotal start-up time investment 4 hours $8.00$32.00 ItemWhere I will buy this?Cost of Item Imprinted T-shirts of camp infoOnline: www.taylormadetshirts.com $64.98 Imprinted water bottles with camp info Online: www.absorbentprinting.com $18.72 CASH RESERVE $500.00 Estimated TOTAL START-UP INVESTMENT $615.70 15

15. RETURN ON INVESTMENT Return on Investment (ROI) Yearly Net Profit ÷ Start-up Investment X 100 1,154% For every $1 dollar invested, my business earned : $11.54 16

16. SOCIAL RESPONSIBILITY PLAN My business will give 5% of my annual net profit to the Alzheimer’s Foundation of America. Consumer’s will be informed of this by having this foundation’s label on all documents associated with Bump Set Spike and business cards. It will also be imprinted on the T-shirts and water bottles given to the customers. 17

17. BUSINESS & EDUCATIONAL GOALS o Business  To start off small in the summer with about 18 teen girls and the second year double that amount.  To continue this camp for years to come and expand this camp to other schools with multiple camps in Hartford. o Educational  To get all A’s for the rest of my high school career. I would like to graduate at the top of my class and get into a good college/university.  To finish my last year of college with a 3.5-4.0 GPA. I would also like to be accepted into dental school at the University of Connecticut Health Center. 18

18. LET’S BUMP OUT THE COMPETITION Thank you for your consideration of Bump Set Spike LLC 19