1. 1. Business Expansion: Conglomerate & Franchises
Standardized what people ate
Economic advancement to people who would conform
Offered job security to more Americans
Contributed to the baby boom and suburbanization
Offered consumers more choices

2. 2. Suburban Expansion: Flight From the Cities
Offered people the chance to live the American Dream
Caused many Americans especially women, to feel dissatisfied with their lives
Contributed to the popularity of the automobile
Led to the decline of cities
Created racial and economic gulfs between suburban and city dwellers

3. 3. Population Growth: The Baby Boom
Created the largest generation in U.S. History
Contributed to suburbanization and business expansion
Led to the widespread overcrowding in schools and a teacher shortage
Led to a boom in activities geared toward youth

4. 4. Dramatic Increase in Leisure Time
Contributed to business expansion in leisure fields
Gave people time to engage in a wide variety of recreational pursuits
Helped to increase sales of books and magazines

5. 5. Dramatic increase in the use of the automobile
Spurred the building of roads and interstate highways
Encouraged suburbanization and urban decline
Helped the trucking industry to take business from the railroads
Helped to unify & homogenize the nation
Offered Americans more possibilities for leisure activities
Stimulated other industries

6. 6. The rise of Consumerism
Helped to popularize the equating of material goods with success
Contributed to the expansion of business
Encouraged manufacturers to produce a wider variety of goods
Encouraged planned obsolescence and the “throwaway society”
Caused an increase in private debt
Led to a boom in the advertising industry

7. Jonas Salk
HE IS THE MAN THAT DISCOVERED THE POLIO VACINE