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E-Books, E-Journals, Multimedia: New Approaches to Publishing Rachel Yee General Manager of EBSCO Information Services for Taiwan, Hong Kong, & Macao May 10, 2002 Philippines
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Outline Introduction Change in Time Change in Reading E-resources E-Book, E-Journals, E-Database The Change in Publishing Q&A
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Introduction EBSCO Subscription Service (ESS) Founded in 1940 30+ Offices around the world Titles data over 260,000 Becoming EBSCO Information Service (EIS) Not only print service (in 1997) Database, Books, E-Journal Utilizing and Integrating all our services
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Change in Time Life is changing Records…. Letters …... Film…... Communication on internet The format of media is changing Paper to CD to Online
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Change in Reading Trend/Fashion Easy access Time saving Searchable Linkable Imperishable Unlimited resource
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E-Resources Adopt the change for the market Digitalize the content Customize the format Personalize the access Thus, E-book, E-database, and E- journal come into our lives and play very important role for the concept of virtual library.
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E-Book Things to consider Keep up with current edition ? Still use the traditional renting policy ? Fix annual access fee for same title ? Is it suitable for reader to read over 100 pages online? Can the citation be valued ? (linking capability) Searchable ? Printing?? Characteristics: No longer bother by library hours Highlight, mark, and print the first quality page
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E-Database & E-Journals Close relation They are all periodicals The are all searchable Separate functionalities Huge collection for database Subject oriented for E-Journal History analysis go for database Current focus go for E-Journal
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E-Journal Progression
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Print is still being tied to the online edition most of the time A print subscription is required in order to get the online Online is available without purchase of print [Based on EBSCO’s title file]
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Traditional Pricing Models Print and Online Free with Print 64% (39% of total online listings) Paid with Print 36% (22% of total online listings) Online Only 73% with print counterpart (29% of total) 27% without print counterpart (10% of total)
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Challenges with existing model When model shifts from free to paid Will library pay for online? Timing of price announcements Moving orders delays access Most activity from 2001-2002 Wiley American Medical Association American Physiological Society
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Emerging Price Models Flip Pricing DDP - Deeply Discounted Price Consortia Kluwer/Oxford Share all the holdings Fee based on current holdings Blackwell/MCB Package titles Fix fee for different FTE
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The “ Flip ” Bulk of price from print to electronic Usually negotiated with a consortium Print available at a DDP (Deeply Discounted Price)
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DDP (Deeply Discounted Price) May be set or vary by library Academic Press - 25% Elsevier - for 2003 - 25% (AP Model) Wiley (10%) Springer (10-25% not set) Kluwer (not set)
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DEFINITION: “ to remove the middle layers of the supply chain so that consumers can go direct to the manufacturer. ” The B2B* Movement has everyone looking for ways to “ cut out the middle man ” * B2B means “ B to B ” or Business to Business.
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Consortia Model Pay for online as a package Pay for print at DDP Sample Model (Elsevier)
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Elsevier Science launches ScienceDirect E-Choice offers each licensee the opportunity to purchase print subscriptions to the same selected titles at deeply discounted prices … DDP no requirement that any ScienceDirect E-Choice licensee maintain print subscriptions.
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Challenges with New Pricing Prices vary (DDP) Negotiated Pricing FTE-based Consortia
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The universe of information continues to expand faster than we can keep up …. … you, the librarian must help to bring order out of the chaos …. ….civilization out of the jungle. - John B. DeVette EBSCO Asia General Manager
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WWW.EBSCO.COMWWW.EBSCOTAIWAN.COM.TWryee@ebsco.com
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