1. (Aristotle’s) Types of Rhetorical Appeals: Persuasive Techniques English 8 Sterling October 2013

2. Logos  Persuading by the use of reasoning, logic or facts. (Logical)  Ex: “ A recent Op-Ed article in the Times cited a National Sleep Foundation survey in which more than a quarter of students reported that they fell asleep in class at least once a week. ”

3. Logos ctd.  Imagine you are trying to convince the MVMS administrators to change the dress code, can you think of an argument using logos to persuade them?

4. Pathos  Persuading by appealing to the reader ’ s emotions. (Emotional)  Ex: “ There are few things more anxiety-inducing for parents than watching their children learn to drive– and for good reason. ”

5. Pathos ctd.  How might you use pathos to convince the school administrators to let you wear pajama pants to school?

6. Ethos  Ethos means convincing by the character of the author. We tend to believe people whom we respect. (Credibility)  One might cite an authority or credible source to back up his/her argument  Ex: ” School officials in Minneapolis say that attendance improved and students ’ grades rose slightly after they changed to an 8:40 a.m. start several years ago. ”

7. Ethos ctd.  Try to form an argument using ethos to persuade the administration why the dress code should be changed.