1. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University “Benefits and drawbacks of high IP value solutions for humanitarian needs” by Saltuk Karayalçın All Rights Reserved

2. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın All Rights Reserved

3. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Saltuk Karayalçın The NPD process of Humanitarian Aid Designers and IP challenges… 1.Breakdown of NPD process of Humanitarian Aid Designers 2.IP Opportunities and Challenges for Humanitarian Aid Designers and implications for policy makers and Universities All Rights Reserved

4. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Problem World Health Organisation 2010 Report: 17% of the global population, 1.1 billion people, lack access to safe drinking water and 2.6 billion, lack access to basic sanitation. UNICEF 2011 Report: In rural Africa, women walk 16km on average everyday to fetch unsafe water. In dry seasons, these distances can double. WaterOrg 2010 Report: 98% of water-related deaths occur in the Developing Countries. All Rights Reserved

5. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Water Purification 1 st IP Check – Industry Check-up UK, US and France - most charitable countries In the UK (Mintel 2008 Report), 39% (the majority being +35 women) were concerned about ‘whether their donations make a difference’. 66% agreed that ‘there is uncertainty of what the charities actually do’ 28% of the UK public are ‘sceptical’ about charities. 93% of those sceptics feel ‘reluctant to donate due ambiguity of their purpose’ 46% admit they would ‘donate more if they could see where the money went’ Charities All Rights Reserved

6. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Charities Consistent rise – not affected by financial crisis Oxfam (2010): Income of £308.3m, Invested £115.4m in development aid £97.9m in humanitarian aid in 2009 with a 225.6% increase in ‘Gifts in Kind’ since 2008. WaterAid (2010): Income of £43.8m in 2008/09 Invested £30.5m in supporting partners to deliver water, sanitation and hygiene. *Personal Finance Market, at current prices, 2003-13, UK public (Mintel 2010) All Rights Reserved

7. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Concept Generation All Rights Reserved

8. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Testing & Development All Rights Reserved

9. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Final Concept All Rights Reserved

10. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needs Final Concept Saltuk Karayalçın 2 nd IP Check – Can we produce this product? Is it novel? All Rights Reserved

11. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Development of Concept All Rights Reserved

12. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Development of Concept All Rights Reserved

13. Final Design “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Motion Enabled UV Purifier 99.7% Purification Rate 50L water in 1hr 10yr Life Span No routine maintenance £39.98 per unit Patent Classification: IPC A62B All Rights Reserved

14. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Stages for consumer Stages for the IP Attorney All Rights Reserved

15. Prototype “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın All Rights Reserved

16. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Saltuk Karayalçın The NPD process of Humanitarian Aid Designers and IP challenges… 1.Breakdown of NPD process of Humanitarian Aid Designers 2.IP Opportunities and Challenges for Humanitarian Aid Designers and implications for policy makers and Universities All Rights Reserved

17. Increasing IP from Universities “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın *WIPO World IP Report 2011 The incentives for students not perceptible For regular students… All Rights Reserved

18. Not a WIPO or OECD category because it is a Small Scale Industry Dominant Design not yet captured IP in Humanitarian Aid Technologies “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın *Automotive industry population density compared to different phases of industrial innovation through product & process innovation (adapted from Piepenbrock 2009 and Utterback 1996). Industry Lifecycle Radical Product Innovation Dominant Design/Technology Radical Process Innovation Incremental Technological Advancements All Rights Reserved

19. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Radical Product Innovation Dominant Design/Technology Radical Process Innovation Incremental Technological Advancements All Rights Reserved IP Implications Explorative Applications IP becomes First Mover Advantage IP portfolio as competitive advantage IP Wars

20. General Concerns of Entrepreneurs “Firms and other innovators depend on the contributions of public research and [Universities] to produce innovation of commercial significance (WIPO World IP Report 2011, pp.141).” “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Two choices for Entrepreneurs …Innovation is driven by large companies with resources and capital to invest in R&D… Collaboration Competition *Schumpeter 1942 …but innovative entry by entrepreneurs can force sustained long-term macro economic growth, even as it may destroy the value of established companies that enjoy some degree of monopoly power… Lonely entrepreneur at risk of losing right to ideas if not advised well. All Rights Reserved

21. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University Benefits and drawbacks of high IP value solutions for humanitarian needsSaltuk Karayalçın Humanitarian IP Experience Governmental support TÜBİTAK: :  3000TL University Support Commercialisation Departments IP Search Monetary Support (usually for a share of company income) Awards – financial support Smith & Nephew Award:  £500 Microfinancing at conferences GTIF Forum in Geneva Charity Support (especially in development – to avoid IP clash) IP Attorneys often give student discounts Not many solutions available to humanitarian needs Often very low budget Small margin on products IP costs deem significant Deciding which IP protection to apply for How to make your design licensable How to sell your idea – understanding the importance of IP How to identify best patent attorney Know who to trust with your idea How binding are NDAs? How can a student share idea with a patent attorney without knowing how to write an NDA OPPORTUNITIESCHALLENGES All Rights Reserved

22. “IP Management @ Universities” Istanbul, May 16 to 18, 2012 Albert Long Hall, Boğaziçi University “Benefits and drawbacks of high IP value solutions for humanitarian needs” by Saltuk Karayalçın Thank you for your time… All Rights Reserved