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A CMMI Level 5 Company w w w. z e n s a r. c o m : Zensar Technologies Analyst Meet : Sales strategy 2009 through 2011
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© Zensar Technologies 2007 w w w. z e n s a r. c o m A CMMI Level 5 Company w w w. z e n s a r. c o m 2008 Vertical based strategy for growth 4 Key verticals Retail Manufacturing Insurance Utilities All four vertical segments showed growth over the previous year Retail and Insurance show maximum traction especially in India, ME & SA. Growth in sales and new customer acquisition in these vertical segments maximum in the emerging markets
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© Zensar Technologies 2007 w w w. z e n s a r. c o m A CMMI Level 5 Company w w w. z e n s a r. c o m 2008 IP based solutions catalyst for growth SBP HIVE ZRMS SmartShop Industry specific customized solutions Templatized offerings for enhanced values Key strategy to penetrate emerging markets and enhance reach
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© Zensar Technologies 2007 w w w. z e n s a r. c o m A CMMI Level 5 Company w w w. z e n s a r. c o m 2008 Focus on emerging markets pays off.. Emerging Markets India Middle East China Singapore Japan S. Africa CEE countries Growth South Africa 88% growth in FY 08 Japan 89% growth in FY 08 India & Middle East 143% growth in FY 08 Singapore 50% growth in FY 08 23 clients added during the last quarter … 82 in the whole year (FY 08) taking the total clientele to 273. 35 from the emerging markets
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© Zensar Technologies 2007 w w w. z e n s a r. c o m A CMMI Level 5 Company w w w. z e n s a r. c o m 2008 The year that was …..FY 2007-08
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© Zensar Technologies 2007 w w w. z e n s a r. c o m A CMMI Level 5 Company w w w. z e n s a r. c o m 2008 Projected Year on Year growth % territory-wise * Projections are based on $ terms
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© Zensar Technologies 2007 w w w. z e n s a r. c o m A CMMI Level 5 Company w w w. z e n s a r. c o m 2008 Complete integration of Sales & Marketing Teams Building the pipeline and feeding the funnel aggressively- Key to growthBuilding the pipeline and feeding the funnel aggressively- Key to growth – Successful lead generation through Inside Sales efforts in all global territories – Partnering to enhance reach – IP solutions based service offering to augment customer acquisition Deriving greater value through existing clienteleDeriving greater value through existing clientele – Cross selling – Tailored engagements driven by innovation (The GDM, Near- Shore Centers) Enhanced field sales forceEnhanced field sales force
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© Zensar Technologies 2007 w w w. z e n s a r. c o m A CMMI Level 5 Company w w w. z e n s a r. c o m 2008 Thank You Ravi Ramanathan ramanathan@zensar.com
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