1. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Public Affairs is Everyone ’ s Job in the Coast Guard Auxiliary By Robert Babezki ADSO-PA, D5NR

2. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 We are the Coast Guard Auxiliary Public perceives the Auxiliary as the “Coast Guard” What the Auxiliary does reflects on the Coast Guard as a Whole We are Team Coast Guard

3. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Public Affairs Coordinates the Message we send to the Public Messages Must be Consistent throughout the Auxiliary and the Coast Guard

4. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Message must be consistent across all functional Groups Program Visitation, Operations, Vessel Examination, Public Education, Recruiting and Public Affairs must carry the same message

5. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 In the Public ’ s Eye, when the Auxiliary speaks, we speak with the authority of the Coast Guard

6. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 “Public Affairs, as used by the United States Coast Guard Auxiliary, is a proactive effort to provide factual and truthful information about Coast Guard Activities and/or Auxiliary activities to the public using available print and electronic media to generate a generally favorable impression of the service to the public.”

7. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Every Time we have contact with the public, we are performing this proactive PA role. We communicate the Auxiliary core messages to the public at all times.

8. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Auxiliary Core Messages Lifejackets Save Lives Always Wear your Lifejacket

9. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Auxiliary Core Messages Lifejackets Save Lives Always Wear your Lifejacket

10. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Auxiliary Core Messages An Educated Boater is a Safe Boater Take A Safe Boating Class

11. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Auxiliary Core Messages A Properly Equipped Boat is a Safe Boat Get a Vessel Safety Exam Every Year

12. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Uniforms Always wear the proper uniform for your activity Wear your uniform correctly Uniform regulations change periodically – stay current

13. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Release of Information Give accurate information to the Public If you don’t know the answer to a question, research it and get back to the person who asked

14. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Release of Information Don’t be afraid to say “I do not know” Don’t give out information that you are not sure is accurate

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20. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Reporting Public Affairs Time – Form 7030 Internal Communication - Mission Code 10L Covers PB, MT & SR Activities Website Development - Mission Code 10D Covers CS Activities Public Talks & Speeches - Mission Code 10B Other PA Activities - Mission Code 10K Covers Trade Shows, Information Booths and Other Public Affairs and Public Information Activities

21. 11/10/2010Robert Babezki ADSO-PA, D5NR 11-10-2010 Public Affairs Whenever you interface with the public, Whatever function you are performing, Wherever you are at when you are in uniform, You are performing Coast Guard Auxiliary Public Affairs Duties! “Semper Paratus”