1. Overview of Business Strategy Simulation tool No. 1

2. No. 2 Scope & Approach The primary objective of our product is to define business strategy for driving Revenue Gross margin Operating profit (EBIT) Scope Approach (Eg: Gross Margin) Assess Current Reality Register Key Governance Constraints inhibiting margin increase Identify the Key Margin Drivers for improving margins Build a What-IF model for building alternative future P&L scenarios Do Sensitivity Analysis of impact of change of each margin driver Build a set of scenarios from pessimistic to optimistic Define the Key Programs for Driving Changes & Benefits Ceaselez Consulting LLP

3. No. 3 Business strategy Ceaselez Consulting LLP

4. Strategic Planning No. 4 Ceaselez Consulting LLP

5. Analysis No. 5 Ceaselez Consulting LLP

6. Evaluation No. 6 Ceaselez Consulting LLP

7. Types of Strategy No. 7 Ceaselez Consulting LLP

8. Example – How it works No. 8 Impact of Governance Change - driving of faster globalization Impact of Corporate & Country Overhead control Ceaselez Consulting LLP

9. Key enablers for Improving Margin - Example No. 9 A. Production Controllable THE GIVENS Pricing (estimated baked in reduction in existing contracts) BCR Inflation realities OUR DRIVERS Blending Utilization Productivity Attrition Pyramid Change (impact on BCR) Redundancy fallout of the above drivers Plus other drivers (savings in other direct costs) B. Business Controllable Top-line Revenue Growth Pricing (Increase) – Higher margin AM Sales for “new” business. C. Corporate Controllable Reduction in Overheads cost Ceaselez Consulting LLP