1. www.ascgreenway.org

2. Basic Information Located in Fort Mill Land donated by the Close family Opened in 1995 Open to the public through memberships and daily use fees Multiple entrances Wildlife habitat 2,300 acres 30+ miles of hiking, biking, and horseback riding trails Lakes, ponds, and streams Programming for events, camps, and interpretation year round

4. Greenway Financing Private 501(c)3 Non-Profit Organization Funding generated by memberships, fees, and private donations Not a state agency or part of the SC State Park system Our long term goal is to be self-sufficient and self-sustaining

5. Greenway Facilities The Dairy Barn Rush Pavilion Field Trial Barn Nature Center Webb’s Grist Mill Coltharp & Graham Cabins Springfield House Horse Barn

7. Activities On the Greenway Low Impact Recreation Hiking Mountain Biking Horseback Riding Camping Fishing “Green” fitness Walking Trail Running Kayaking & Canoeing Education Interpretive Programs School Partnership Horseback riding lessons Coltharp & Graham Cabins Webb’s Grist Mill Nation Ford Road Guided Nature Walks Nature Center Exhibits History in a Backpack

9. Special Events Earth Day Celebration & Art Contest Bluegrass & BBQ Fall Festival & Corn Maze Archery Tournaments Horse Show Trail Runs Mountain Bike Races Frontier Days Camps Hosted Events –Humane Society Dog Walk –Harry Hampton Wildlife Fundraiser –Rotary Functions –Weddings & Receptions

10. Project Objectives Create a public relations campaign; design and distribute a press release promoting Frontier Days and Earth Day Arrange media coverage Create ads promoting Frontier Days and Earth Day; consider use of online ads vs. print ads Create a flyer promoting Frontier Days and Earth Day; distribute the flyer in Baxter Village Participate in event marketing on April 16 (Earth Day); distribute membership applications to event attendees and sell merchandise Total budget for this project is $500; budget variances must be approved

11. Media Sources Advertising Fort Mill Times (fortmilltimes.com) Baxter newsletter Springfield newsletter carolinagatewayonline.com mycarolinatown.com myfortmill.com Public Relations The State The Charlotte Observer Fort Mill Times The Herald Charlotte Parent The Lancaster News The Chester News & Reporter Carolina Gateway Lake Wylie Pilot CN2, WCNC, WSOC, WBTV Local blogs

12. What are our real goals? Create an inviting and fun environment for people to visit “The Greenway is a cool place to go” ~ “We have fun on the Greenway” ~ “We actually learned something today” Become a destination location for people looking for outdoor low impact recreation Generate genuine interest in environmental stewardship; be recognized as a regional leader in environmental awareness Provide unique venues and events for the community Create and offer programs with an emphasizes the cultural and historical significance of the Greenway Build Greenway revenue by increasing community awareness, and ultimately, the membership and sponsorship bases

13. Fort Mill Frontier Days (1) Webb’s Mill Sunday, March 20 1:00-5:00 pm Parking at corner of Steele Street & Springfield Parkway in Fort Mill, SC Free admission with membership or paid daily access to Greenway Short trail hike required to grist mill and related sites Grist Mill Program Interpretation of mill site, grinding stones, head race, and tail race Guided hikes to original crib dam and mill pond Education exhibits and demonstrations “Miller” will be dressed in period appropriate clothing

15. Fort Mill Frontier Days (2) Graham & Coltharp Cabins Sunday, March 27 1:00-5:00 pm Access at Dairy Barn entrance on Old Nation Road, parking available Free admission with membership or paid daily access to Greenway Short walk required to cabins Cabin Program Black powder gun demo SC Marsh Tacky horse Candle making Yarn spinning demo Working blacksmith Shaving bench demo Educational exhibits Working Catawba potter Cabin interpretations

17. 17 th Annual Earth Day Celebration Main Entrance on Hwy 21 By-Pass (Nature Center) Kayaking Wagon Rides Petting Zoo & Milking Cow Nature Center Display Horse Show Pottery Activities Face Painting Exhibits Concessions and games Alternate Entrance on Old Nation Road (Dairy Barn) Guided hikes at 8:00, 8:30, and 9:00 am Art displays & music Lead line horse rides Horse Show Plant sale Seedling giveaway Exhibits & face painting Concessions and games

20. Contact Information Buddy Faile –buddyfaile@leroysprings.com –803-547-2788 Bill Steele –billsteele@leroysprings.com –803-547-1138 Dottie Metzler –metzlerd@winthrop.edu –803-547-0234