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Presented by: Cindy Minor, Portfolio Marketing Manager.

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1 Presented by: Cindy Minor, Portfolio Marketing Manager

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3 Data Source: Elsevier 2012 Global Academic User Value Study,10,000+ responses from teachers, researchers, students in higher education Need high quality content to enhance my teaching or research outcome Want online convenience to search and save time Need mobility because I prefer reading anytime, anywhere Need cross disciplinary content outside of my primary area of research The value of content to facilitate research outcomes

4 Data Source: 2012 Elsevier survey of 105 researchers in neuroscience Mapping the Cross Disciplinary Workflow of the Neuroscience Researcher 50% of researchers with neuroscience as their primary area say they also do cross-disciplinary research in these 4 areas the most:

5 Data Source: Elsevier ScienceDirect Neuroscience Usage reporting; requests for full text chapter downloads, Jan.-June 2012 TH will replace with de-bugged usage data Usage Trends in Neuroscience

6 The broad range of book topic areas, cross-referenced with the world’s largest neuroscience journal collection enables researchers to go as deeply into the material as needed. Home to some of the most influential and highly-cited authors working in neuroscience including Raymond Dolan, George Paxinos, Charles Watson, and Bernard J. Baars New edition of MATLAB for Neuroscientists coming in 2013 – the first edition has the highest usage rate in the entire neuroscience collection. New edition of Neuroecomics coming in 2013 – the first edition won the prestigious American Publishers Award for Professional & Scholarly Excellence (PROSE). For researchers and students who need to keep pace with the speed of neuroscience research, access to the extensive and dynamic content of Elsevier’s neuroscience collection provides a powerful advantage in the discovery of essential information. The Need for Quality, Diverse Content for Academic, Government, and Corporate Researchers

7 Behavioral Science Neuroscience Psychology Chemistry BiochemistryGenetics PharmacologyToxicologyBiomedicine Cognitive Science The Need for Quality, Diverse Content for Academic, Government, and Corporate Researchers

8 Cognition, Brain, and Consciousness, 2 nd Edition Introduction to Cognitive Neuroscience By Bernard J. Baars and Nicole M. Gage ISBN: 9780123750709 Pub Date: February 2010 Written by two leading experts in the field, this textbook takes a unique thematic approach to introduce concepts of cognitive neuroscience, guiding undergraduate and graduate students along a clear path to understand the latest findings whether or not they have a background in neuroscience. Development of the Nervous System, 3 rd Edition By Dan H. Sanes, Thomas A. Reh, and William A. Harris ISBN: 9780123745392 April 2010 This edition reflects the complete modernization of the field that has been achieved through the intensive application of molecular, genetic, and cell biological approaches, and it is richly illustrated with color photographs and original drawings. Combined with the clear and concise writing, the illustrations make this a book that is well-suited to students approaching this intriguing field for the first time. Basic Neurochemistry, 8 th Edition, Scott T. Brady, George J. Siegel, R. Wayne Albers, and Donald L. Price ISBN: 9780123749475 Pub Date: December 2011 For more than 40 years, Basic Neurochemistry has been the worldwide standard for information on the biochemistry of the nervous system. Level: advanced undergraduate and graduate. Authorized by the American Chemical Society for students on the neurochemistry track. Fundamental Neuroscience, 4 th Edition Edited By Larry R. Squire, Darwin Berg, Floyd E. Bloom, Sascha du Lac, Anirvan Ghosh and Nicholas C. Spitzer ISBN: 9780123858702 Pub Date: December 2012 The ideal textbook for graduate and advanced undergraduate one-semester, single quarter or group courses in neuroscience and neurobiology, edited and authored by the foremost leaders in the field and offering comprehensive coverage of systems neuroscience. This textbook follows the course of a typical neuroscience curriculum. The Need for Quality, Diverse Content, etc… The Need for Quality, Diverse Content for Academic, Government, and Corporate Researchers This title available as a ScienceDirect Textbook

9 Handbook of Clinical Neurology The world’s most comprehensive source of information in neurology. Now in its third generation, the series has an unparalleled reputation for providing the latest foundational research, diagnosis, and treatment protocols essential for both basic neuroscience research and clinical neurology. Has published over 100 volumes. International Review of Neurobiology A top downloaded series on ScienceDirect Published since 1959, it includes eclectic volumes made up of timely reviews and thematic volumes that focus on a specific area of neurobiology research. Impact Factor 2011: 2.183 (Copyright ISI Journal Citation Report) Has published over 100 volumes. “Invaluable reading.”- NATURE “A valuable addition to any library as current reference material.”- CHOICE Progress in Brain Research A top downloaded series on ScienceDirect Published since 1963, it is the most acclaimed and accomplished series In neuroscience that is firmly established as an extensive documentation of the advances in contemporary brain research. Each volume is guest edited by leading expert in neuroscience. Has published over 200 volumes. Impact Factor 2011: 3.134 (Copyright ISI Journal Citation Report) For more on series visit: www.info.sciverse.com/sciencedirect/books/books-serieswww.info.sciverse.com/sciencedirect/books/books-series The Need for Quality, Diverse Content for Academic, Government, and Corporate Researchers

10 Encyclopedia of Sleep Edited by Clete Kushida Provides the world’s largest reference and research tool on the science of sleep. Explores sleep from many perspectives, including sleep in other species, sleep in women, sleep in the elderly, chronobiology, and pharmacology, among others. Encyclopedia of Behavioral Neuroscience Edited by George Koob, Michel Le Moal, Richard Thompson Important research in all areas of Behavioral Neuroscience is covered in a total of 210 chapters on topics ranging from neuroethology and learning and memory, to behavioral disorders and psychiatric diseases. Highly Recommended – CHOICE Encyclopedia of the Human Brain Edited by V.S. Ramachandran Renowned brain researcher, V.S. Ramachandran, one of TIME magazine’s 100 Most Influential People of 2011, has edited this lavishly illustrated and extensively researched, this single source of information is essential information for everyone interested in the human brain. Essential for medical libraries, life science collections, and university libraries.“ - CHOICE For more on MRWs visit: www.info.sciverse.com/sciencedirect/books/Reference-workswww.info.sciverse.com/sciencedirect/books/Reference-works The Need for Quality, Diverse Content for Academic, Government, and Corporate Researchers V.S. Ramachandran

11 Data Source: 2011 Akel Agency Research Study: Corporate Markets "It helped me to learn event detection techniques faster, resulted in accelerated research. It helped me learn the background on hospital acquired infection faster." - Toronto Rehabilitation Institute, Canada "It gave me a good idea and which made me successfully complete paper.”- Xu Nana, China "Summary of key opinion leaders thoughts on the topic." - GlaxoSmithKline

12 Neuroscience researchers share their opinions: “Elsevier’s content is much more comprehensive than others.” “Widespread+quantity+quality.” “Ease of access and quality of content.” “The number and quality of publications.” “Widely used and well recommended by colleagues.” “It covers the broader scientific field.” “Its practicity for finding relevant articles.” “Access to a broad range of cutting-edge research.” “Easiest access to the articles I need.” Data Source: 2012 Elsevier survey of 105 researchers in neuroscience “Contains the most trusted foundation knowledge” How Online Access Drives Efficiency

13 www.twitter.com/elsneuroscience www.twitter.com/elspharma www.twitter.com/elsbiomedchem www.youtube.com/elsevierbooks www.facebook.com/elsevierneuroscience www.facebook.com/elsevierpharma www.facebook.com/elsevierbiomedchem Join the Elsevier Community


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