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Smoke- and Tobacco-Free University 2003-2014 Steps Taken, Lessons Learned and Next Steps Paula Staight Director Health Promotion University of Oregon
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Timeline
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Campus Health Action on Tobacco CHAT 2003-05: Fred Hutchinson Cancer Research Center Approached campuses in Oregon, Washington and Idaho. Goal to work on tobacco control policies. Major accomplishment: 2004: Eliminated tobacco sales in student union Began work on creating a smoke-free campus
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2007-08 2007: Environmental Issues Committee recommendations 2008: Smoke-free Task Force created Comprised of faculty, staff and a student Survey sent out to all faculty, staff and students Two open forums held Spoke with other campuses who had ‘gone’ before us
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November 17, 2010 Provost Jim Bean announced for President Lariviere: “It’s a great time to be a Duck — and it’s even better to be a tobacco-free Duck. I’m proud that we’re the first in the PAC -10 to do this. I applaud Amelie and our students for their leadership, and I want to thank everyone who helped make this a reality. We’re sending a powerful message today that when you come on this campus, you join a community committed to mind and body. You have now heard it from me: the University of Oregon will be tobacco free.”
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2011 Implementation Committee was created. Over 40 people from across campus plus three co-chairs. Three sub-committees: Marketing and communications Aug 2011 got permission to work with NIKE Enforcement Campus Boundaries
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June 2012 Oregon Administrative Rule # 571-050-0005 filed with the Secretary of State in Oregon. UO formally became a smoke- and tobacco- free campus September 1, 2012 Oregon State University became a smoke-free campus the same date
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Enforcement Likely the most asked question. OAR has some ‘teeth’ Communication/awareness a factor Know students want a smoke-free campus if we say we ARE a smoke-free campus
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Campus Boundaries More complicated than it sounds. Where do we have the right to enforce? Consider: – University owned: main campus, Portland, Charleston, etc. – University leased to another – University leased to the UO – Properties adjacent to the UO: Pioneer Cemetery for ex. OAR states university owned and controlled
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Marketing
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Spring/Summer 2011
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Pitch to Nike Summer 2011
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NIKE Creative
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Policy Awareness
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Signage
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Door and Window Decals
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More Signage
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Press Coverage
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Cessation Support Students: have access to free gum and patches Faculty and Staff: have access to free cessation support and NRT through their insurance and/or through the Oregon Quit Line
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2014-15 Where we are two years out: litter compliance/enforcement marketing/communication
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Questions?
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