1. 2A. Develop a Formal Action Plan: Goals and Objectives Conservation Coaches Network Workshop Presentation

2. Attribution Product of the Conservation Coaches Network, 2012 These presentations were developed based on materials from Foundations of Success (FOS), The Nature Conservancy (TNC), and World Wildlife Fund (WWF). CCNet strongly recommends that this presentation is given by experts familiar with the adaptive management process presented by the Conservation Measures Partnership’s Open Standards for the Practice of Conservation.Open Standards for the Practice of Conservation You are free to share this presentation and adapt it for your use. Please attribute the work to CCNet or FOS, TNC and WWF. If you significantly alter, transform, or build upon this work, it may be appropriate to remove the CCNet logo.

3. Adaptive Management Workshop Presentations 1A-1B. Team, Scope, Vision 1B. Conservation Targets 1B. Viability Assessment 2A-1. Strategy Selection 2A-2. Results Chains 2A-3. Goals and Objectives 2B. Monitoring Plan 1C. Threat Rating 1D. Conceptual Models

4. Plan Your Actions & Monitoring Goals & Objectives

5. This Presentation What is a goal? How to define goals What are objectives? How to define objectives How to determine if strategies (with results chains and objectives) are sufficient to achieve goals Goals & Objectives

6. What is a Goal? Goal: A formal statement detailing a desired impact of a project, such as the desired future status of a target. Goals & Objectives

7. Criteria for Goals A Good Goal Meets the Criteria: Linked to targets: Directly associated with one or more of your conservation targets. Should be phrased in terms of the Key Ecological Attribute(s) of the target that you are trying to conserve  Size – Geographic extent (ecosystem or habitat); Abundance &/or demographics of the population/community (species)  Condition – Composition, structure, & biotic interactions  Landscape Context – Landscape-scale ecological processes, adjacency and connectivity Goals & Objectives

8. Criteria for Goals Impact oriented: Represents the desired future status of the conservation target over the long- term. A preview of Results Chains: Goals & Objectives

9. Criteria for Goals Time Limited: Achievable within a specific period of time, generally 10 or more years. Measurable: Definable in relation to some standard scale (numbers, percentage, fractions, or all/nothing states). Specific: Clearly defined so that all people involved in the project have the same understanding of what the terms in the goal mean. Goals & Objectives

10. This Presentation What is a goal? How to define goals What are objectives? How to define objectives How to determine if strategies (with results chains and objectives) are sufficient to achieve goals Goals & Objectives

11. How to Define Goals 1.Choose a conservation target 2.Select key ecological attributes of the target to represent in the goal 3.Write a draft description of the future desired condition of the target 4.Apply criteria 5.Modify the goal as needed 6.Analyze whether all relevant strategies / results chains should be sufficient to achieve the goal Goals & Objectives

12. Our Example – Swan Coastal Plain Wetlands Adapted from WWF Australia’s WetlandsWatch Project Goals & Objectives

13. 1. Choose a Conservation Target Seasonally Flooded Wetlands Goals & Objectives

14. 2. Select Key Ecological Attributes of the Target to Represent in the Goal From the Viability Assessment… Indicator Ratings TargetCategoryKEAIndicatorPoorFairGood Very Good Seasonally flooded wetlands Size Area of seasonally flooded wetlands # of hectares <1,000 ha. 1,000 – 2,000 ha. 2,001 – 3,000 ha. >3,000 ha. Goals & Objectives

15. 2. Select Key Ecological Attributes of the Target to Represent in the Goal From the Viability Assessment… Indicator Ratings TargetCategoryKEAIndicatorPoorFairGood Very Good Seasonally flooded wetlands Landscape Context Water level fluctuations Hydroperiod <12 weeks fully flooded and/or 17+ weeks completely dry 12+ weeks fully flooded and ≤16 weeks completely dry Goals & Objectives

16. 2. Select Key Ecological Attributes of the Target to Represent in the Goal Target: Seasonally flooded wetlands Key Ecological Attributes: –Area –Water level fluctuations Goals & Objectives

17. 3. Write a Draft Goal Target: Seasonally flooded wetlands Key Ecological Attributes: –Area –Water level fluctuations Draft Goal: By 2025, the area of seasonally flooded wetlands are restored to historic levels Goals & Objectives

18. 4. Apply Criteria Target: Seasonally flooded wetlands Key Ecological Attributes: –Area –Water level fluctuations Draft Goal: By 2025, the area of seasonally flooded wetlands are restored to historic levels Criteria: –Linked to target? –Impact-oriented? –Time-bound? –Specific? –Measurable? Goals & Objectives

19. 5. Modify the Goal as Needed Target: Seasonally flooded wetlands Key Ecological Attributes: –Area –Water level fluctuations Draft Goal: By 2025, the area of seasonally flooded wetlands are restored to historic levels Criteria: –Linked to target? –Impact-oriented? –Time-bound? –Specific? –Measurable? Modified Goal: Goals & Objectives

20. 5. Modify the Goal as Needed Target: Seasonally flooded wetlands Key Ecological Attributes: –Area –Water level fluctuations Draft Goal: By 2025, the area of seasonally flooded wetlands are restored to historic levels Criteria: –Linked to target? –Impact-oriented? –Time-bound? –Specific? –Measurable? Modified Goal: By 2025, there are at least 2,100 ha. of seasonally flooded wetlands with good annual water level fluctuations and representative native species. Goals & Objectives

21. Final Goal By 2025, at least 2,100 ha of high conservation value* wetlands on the Swan Coastal Plain maintain a “good” hydroperiod** and contain viable populations of key native flora and fauna, as listed by the Department of Environment and Conservation. * High conservation value wetlands = wetlands assigned ‘Conservation’ management category by the Department of Environment and Conservation, Western Australia. ** “Good” hydroperiod is defined as 12-16 weeks in fully flooded condition and no more than 16 weeks in completely dry condition (no standing water) Goals & Objectives

22. Goals in Miradi Goals & Objectives

23. Goal: By 2025, ensure “ Good ” base flows in summer (Aug-Oct) so that no sections of river go dry (~50 to 75 CFS in dry years) Key Attribute = Hydrologic regime Example of a Goal Goals & Objectives

24. Careful…A Goal is NOT a Threat Reduction Objective Conservation target: Seasonally flooded wetlands Goal: By 2025…high conservation value* wetlands… Threat to target: Clearing for residential development and infrastructure Threat reduction objective: Beginning in 2012, there is no further clearing of high conservation value wetlands on the Swan Coastal Plain. Goals & Objectives

25. Example Goal Target: Coral Reefs Goal: By 2025, at least 80% of the coral reef habitat in the northern bioregion will have live coral coverage of at least 20% and will contain healthy populations of key species* * Healthy populations of species at the top of the food chain, such as sharks, and an abundance of other key species, such as parrot fish and spiny lobster. Whether a population is “healthy” will be based on the latest scientific understanding. See viability assessment for population numbers for different species. Goals & Objectives

26. Example Goal Target: Montane forest (in Eastern Arcs) Goal: By 2017, 100% of remaining montane forest* is effectively conserved** and connectivity among major forest patches*** is created. * Based on baseline data from 1999 -2003 (total is around 2,000,529 ha) ** Effectively conserved = Intact tree canopy with full set of species including representative endemic species *** Ulugurus (Bunduki, Kitumbaku Hills), East Usambaras (Derema, Nilo-Kambai/Segoma), Udzungwa (Scarp to Matundu/Iyonde) Goals & Objectives

27. Which of the Following Comply with the Criteria for a Good Goal? In 10 years, eliminate mangrove harvesting in all of Ban Don Bay, Thailand. By 2022, more than 80 pairs of quetzales will successfully nest and reproduce each year in the Sierra de las Minas Biosphere Reserve. Within 12 years of the start of the project, Katani Nature Preserve will serve as an effective ecological corridor for tigers traveling between Karimara and Sulaken National Parks. By 2015, the population of Golden Lion Tamarins has increased. Goals & Objectives

28. This Presentation What is a goal? How to define goals What are objectives? How to define objectives How to determine if strategies (with results chains and objectives) are sufficient to achieve goals Goals & Objectives

29. Develop Your Objectives Objective: A formal statement detailing a desired outcome of a project such as reducing a critical threat. A good objective should meet the following criteria: Outcome Oriented: Specifies necessary changes in critical threats and other factors that affect one or more project goals Goals & Objectives

30. What Does Outcome Oriented Mean? A basic results chain: Goals & Objectives

31. Develop Your Objectives Specific: Clearly defined so that all people involved in the project have the same understanding of what the terms in the objective mean. Measurable: Definable in relation to some standard scale (numbers, percentage, fractions, or all/nothing states). Time Limited: Achievable within a specific period of time. (Necessarily less than the timeframe of the associated goal.) Practical: Achievable and appropriate within the context of the project. Goals & Objectives

32. This Presentation What is a goal? How to define goals What are objectives? How to define objectives How to determine if strategies (with results chains and objectives) are sufficient to achieve goals Goals & Objectives

33. How Do You Write a Good Objective? 1.Select a result in your results chain where you want an objective 2.Write a draft objective for that result Draft 1: “More landowners are implementing BMPs on their properties” 3.Apply the criteria to modify and refine your draft objective - Outcome oriented- Specific - Measureable- Time limited - Practical Landowners implement best mgmt practices Goals & Objectives

34. How Do You Write a Good Objective? 3.Apply the criteria to modify and refine your draft objective Draft 2: “By 2022, at least 75% of landowners are implementing BMPs on their properties” Draft 3: “By 2022, at least 75% of those landowners informed about best management practices are implementing at least two BMPs on their properties” Goals & Objectives

35. Develop Your Objectives OBJ. C2: By 2015 and thereafter, at least 90% of Eucalyptus- Melaleuca woodlands and 75% of the seasonally-flooded wetlands remain invasives-free OBJ. B: By 2011, there are no more than 10 infractions issued annually against landowners in the Swan Coastal Plain for illegal clearing of vegetation OBJ. A: By 2013, none of the landowners in the Swan Coastal Plain are creating fire breaks as part of their vegetation management regime OBJ. C1: By 2015 and thereafter, no new invasive plant species are detected in the Eucalyptus- Melaleuca woodlands and seasonally flooded wetlands Goals & Objectives

36. Objectives in Miradi Goals & Objectives

37. Which of These Comply with the Criteria for a Good Objective? By 2010, no water concessions are granted in identified critical grasslands and associated wetlands. Promote community wellbeing and health in the area surrounding the Indah Biosphere Reserve. To establish a sustainable enterprise-based conservation and development project that meets the needs of local people while protecting biodiversity in the region surrounding Indah Biosphere Reserve. By the end of the project, annual household income for all families participating in non-timber forest product harvesting enterprises has increased by at least 20%. Goals & Objectives

38. OBJ. HF2: By 2012, at least 80% of samples over entire scope meet updated State and Federal water quality standards of nitrates, nonylphenols, and other potential pollutants OBJ. A2: By 2011, permits for NPDES include limits for nonylphenol OBJ. A1: At least once/year starting in 2008, SLOSEA provides a synthesis of pollutant data to public and policy makers Real World Examples of Objectives OBJ. A4: During next cycle, stormwater plans are updated to reflect findings from the pollutant monitoring strategy Adapted from SLOSEA 2008, Morro Bay, California Goals & Objectives

39. OBJ.: By 2015, 2.78 million acres in WUI treated annually by federal agencies OBJ.: By 2012, 60% of American population understands the need for ecological fire management (including rxfire, thinning, letting natural fires burn) Real World Examples of Objectives OBJ.: By 2015 Congress and agency leadership allocate $705 million/year for restoration of fire-adapted ecosystems Adapted from TNC Global Fire Initiative 2008, USA Goals & Objectives

40. This Presentation What is a goal? How to define goals What are objectives? How to define objectives How to determine if strategies (with results chains and objectives) are sufficient to achieve goals Goals & Objectives

41. Determining If Strategies Are Sufficient to Achieve Goal Build a high-level results chain including: –A target and its goal(s) –All relevant threat reduction results –Viability results (optional) –All relevant strategies –For each strategy, 1-2 major intermediate results Analyze whether all strategies, with their associated major results / objectives, will be sufficient to achieve the goal Goals & Objectives

42. Determining If Strategies Are Sufficient to Achieve Goal Goal: By 2025, at least 2,100 ha of high conservation value* wetlands on the Swan Coastal Plain maintain a “good” hydroperiod… Viability results (optional) are included to clarify which strategies contribute to which aspects of viability Goals & Objectives

43. Determining If Strategies Are Sufficient to Achieve Goal Goals & Objectives

44. Determining If Strategies Are Sufficient to Achieve Goal Goals & Objectives

45. Sufficient? Goal: By 2025, at least 2,100 ha of high conservation value* wetlands on the Swan Coastal Plain maintain a “good” hydroperiod… Include strategies that other organizations are implementing Determining If Strategies Are Sufficient to Achieve Goal Goals & Objectives

46. Conservation strategies are a group of actions designed to enhance viability of a target (GOAL) and/or abate a critical threat (OBJECTIVE). Goals & Objectives – What you want to accomplish Strategies – How you are going to get there A threat reduction objective is not a goal. Objectives should be specific, measurable, time Limited, and practical. Be relatively sure that your strategies are really sufficient to achieve your objective/goal. Key Points Goals & Objectives

47. Breakout Instructions – Objectives & Activities 1.Develop a goal for the target, based on your viability assessment –Draft a goal, check criteria, revise goal as needed 2.Develop an objective for the direct threat in your results chain. Apply your criteria and revise. 3.Develop objectives for at least two other key results in your results chain. Apply your criteria and revise. 4.For a target, analyze whether all relevant strategies will be sufficient to achieve the goal Goals & Objectives