1. Worlds of the Gen X DotComs & Ferals Annimac / Anni Macbeth Futurist & Trend Forecaster www.annimac.com.au Workshop Central College of TAFE 25 th Sept 2006 Mt Lawley WA

2. September 2006 www.annimac.com.au 2 Rate of Change : exponential 5 secs - new web site 5 mins - new technology each day - 15 million new web pp Amount of change now in 1 day grandparents had in 1 year Younger means faster

3. September 2006 www.annimac.com.au 3 I’m never having kids. I hear they take nine months to download.

4. September 2006 www.annimac.com.au 4 By 2020 70 % of job types do not exist now because Driving all Change : Technology

5. September 2006 www.annimac.com.au 5 By 2020 80 % technology then not imagined yet Driving all Change : Technology

6. September 2006 www.annimac.com.au 6 Imagine what some of those jobs might be ….. ?

7. September 2006 www.annimac.com.au 7 Likely jobs in next 15 years : Director of Emerging Thought Chief Zookeeper - of people Creative Lifestyle Coach Nano Nutritionist Virtual Personal Trainer Chief Imagination Officer Hacker Relations Manager Valuer of Intangible Assets * Human Interface Manager * * Exists 2003

8. September 2006 www.annimac.com.au 8 Generations see the world differently The gap is widening

9. September 2006 www.annimac.com.au 9 Generations Baby Boomers 1945 – 60 age 45 – 60 Generation X 1960 – 75 30 - 45 DotComs 1975 – 90 15 - 30 Ferals 1990 – now to 15 Generation X 1960 – 80 25 – 45 Generation Y 1980 – now to 25 wikipedia

10. September 2006 www.annimac.com.au 10 Ask yourself : What does this mean for TAFE Right now Into the future For students For staff For industry

11. September 2006 www.annimac.com.au 11 Baby Boomers

12. September 2006 www.annimac.com.au 12 Baby Boomers 45 - 60 Downsizing lives Empty nesters Retired or part time work Male identity from job Questioning material status

13. September 2006 www.annimac.com.au 13 Baby Boomers 45 - 60 : Sense of community Seek new safe experiences Security & Health conscious Defer to authority Love / hate change

14. September 2006 www.annimac.com.au 14 Impact for TAFE Baby Boomers 45 - 60  Winding down : leisure indulgence  Group oriented - volunteers  Respect rank  Steady relationships  Need  relationship continuity  organising  safe familiar experiences  positive group identity

15. September 2006 www.annimac.com.au 15 Gen Xers

16. September 2006 www.annimac.com.au 16 Generation Xers 30 - 45 Single Childless Net Dating Varied lifestyles Varied workstyles SOHO

17. September 2006 www.annimac.com.au 17 Generation Xers 30 - 45 Risk takers Personal journey Fast decisions Materialism assumed Environmental values Defer to heroes Expect & accept change

18. September 2006 www.annimac.com.au 18 Impact for TAFE Generation X 30 - 45  Individual attention  Short term projects  Fast action Results oriented  Need  choices flexibility  short term results  complete – stand alone  skills oriented  demand quality of experience

19. September 2006 www.annimac.com.au 19 DotComs

20. September 2006 www.annimac.com.au 20 DotComs 15 - 30  Own path  Temporary pairing  Group socialising  Internet relationships  Wired Immediacy  No home  No single careers

21. September 2006 www.annimac.com.au 21 DotComs 15 - 30 I.d. from activity Multi channeled Multi actions Planetary group mission Temporary deference Need change Cluetrain Manifesto www.cluetrainmanifesto.com

22. September 2006 www.annimac.com.au 22 Impact for TAFE DotComs 15 - 30  Passionate – value driven  Team + personal relationships  Short term fast involvement  Multi channel activities  Need  choices no spin  very short term  flexibility innovation  real positive outcomes

23. September 2006 www.annimac.com.au 23 Ferals

24. September 2006 www.annimac.com.au 24 Ferals 0 - 15 Wild Child No limits No boundaries Planetary mission : to create sustainable world Wired Parallel universes Unlimited mind channels Intuitive & telepathic

25. September 2006 www.annimac.com.au 25 Ferals to 15 Future jobs unimportant Non consumers Global i.d. from self values No deference Respect only when useful Live change & ignore barriers

26. September 2006 www.annimac.com.au 26 Ferals

27. September 2006 www.annimac.com.au 27 Impact for TAFE Ferals to 15  Expect freedom to create  Expect new relationships & patterns  Virtual world  Need  personal power trust  clear values nb: super spin detectors  no rules no hindrance  ICT resource access  multi channel everything

28. September 2006 www.annimac.com.au 28 Summary : Impact for TAFE  rapid rate of change  generational differences increasing  major shift in values & attitudes  everything relationship based  younger generations drive change  Need :  options for learning  short & fast everything  less bureaucracy  more group power  individual responsibility

29. September 2006 www.annimac.com.au 29 Facing the future at Central TAFE :

30. September 2006 www.annimac.com.au 30 thank you www. annimac.com.au