1. SLIDE 1 Demand Side Financing through Strong Innovative Management of Voucher in BlueStar MadagascarSLIDE 1 BlueStar Madagascar Using smart phone to collect Voucher Client profile Lalaina RAZAFINIRINASOA Marie Stopes International – Madagascar October 2014

2. SLIDE 2 Demand Side Financing through Strong Innovative Management of Voucher in BlueStar MadagascarSLIDE 2 Background In 2011, Voucher program targeting the poor FP of client’s choice, notably LAPM redeemable at BlueStar franchisees Alongside the vouchers, a poverty-grading system using a paper-based tool to measure the poverty-level of voucher beneficiaries (84 000 since inception) In 2014, start of smart phone use

3. SLIDE 3 Demand Side Financing through Strong Innovative Management of Voucher in BlueStar MadagascarSLIDE 3 Rational to use smart phone for data collection PAPER-BASED Filling manually the poverty grading form Filing Monthly mailing Recording which require recruitment of staff Delay of data analysis More resources required vs SMART PHONE Attractive filling and efficiency Securing data – off line use Timely send Timely record in the server Timely data analysis Low cost

4. SLIDE 4 Demand Side Financing through Strong Innovative Management of Voucher in BlueStar MadagascarSLIDE 4 Results Client-focused decision-making  Client’s GPS location facilitating follow-up (fraud control) and the quality of care monitoring process  Client poverty profile informing voucher distribution strategies and demand generation activities  Improvement of programming to increase the access of quality FP services through private sector for the poorest