1. Clarke, R. J (2001) L909-10: 1 Office Automation & Intranets BUSS 909 Tutorial 10 ‘Repurposing’ Texts to Hypertexts

2. Clarke, R. J (2001) L909-10: 2 Aims we started talking about ‘repurposing’ documentation about systems features for use of the web (see SystemText.doc) introduce two families of so-called canonical genres, the Factual Genre family and the Narrative Genre family describe how they can be applied to ‘repurposing’ texts during hypertext development

3. Clarke, R. J (2001) L909-10: 3 Orientation

4. Clarke, R. J (2001) L909-10: 4 Factual Genres 1: Activity Structured

5. Clarke, R. J (2001) L909-10: 5 Canonical Factual Genres emphasising Activity Structured (a) Activity Structured (b) Non-activity Structured

6. Clarke, R. J (2001) L909-10: 6 Factual Genres Activity Structured RECOUNT PROCEDURE EXPLANATION EXPLORATION Non-Activity Structured DESCRIPTION REPORT EXPOSITION DICUSSION two kinds of genres used to describe factual information- activity structured and non-activity structured

7. Clarke, R. J (2001) L909-10: 7 Factual Genres Factual RECOUNT used to provide detail about actual steps that were undertaken in a specific instance of an activity where the steps are organised chronologically (DSD 1996, 65-78). Orientation, Record of Events, Deduction O RE 1 RE 2 RE n D

8. Clarke, R. J (2001) L909-10: 8 Factual Genres PROCEDURE used to describe how an activity is performed or undertaken in the general case- the staging for which is described in (Martin 1985, 5-6) Procedural Aim, Instructional Component PA I1I1 I2I2 InIn see also Clarke, R. J. (2001) “From System to Text: Documenting Computer Applications using Genre” 3rd International Conference on Enterprise Information Systems ICEIS 2001, Setúbal Portugal, in press

9. Clarke, R. J (2001) L909-10: 9 Factual Genres EXPLANATION... involves describing the reason “why a particular judgement has been made” (Martin 1985, 15). there are two kinds of EXPLANATION: Factorial EXPLANATION: the staging is described in DSP (1996, 110-122) Consequential EXPLANATION: the staging is described in DSP (1996, 123-137)

10. Clarke, R. J (2001) L909-10: 10 Factual Genres … EXPLANATION Factorial EXPLANATION Outcome, Factor, Factor Reinforcement Consequential EXPLANATION Input, Consequence, Consequence Reinforcement I CR C1C1 C2C2 CnCn O FR F1F1 F2F2 FnFn

11. Clarke, R. J (2001) L909-10: 11 Factual Genres 2: Non-Activity Structured

12. Clarke, R. J (2001) L909-10: 12 Canonical Factual Genres emphasising Non-Activity Structured (a) Activity Structured (b) Non-activity Structured

13. Clarke, R. J (2001) L909-10: 13 Factual Genres DESCRIPTION used to describe “what some particular thing is like” (Martin 1985, 15)- the staging was identified in DSD (1996, 65-78). Identification, Feature, Deduction I F1F1 F2F2 FnFn D

14. Clarke, R. J (2001) L909-10: 14 Factual Genres REPORT... involves describing “what an entire class of things is like” (Martin 1985, 15)- the staging was identified in DSP (1996, 102-107). there are two kinds of similar REPORTs: Part-whole: distinguish objects, controls or options (parts) which belong to a common group (the whole) Type: objects are not in apart-whole relationship, but can be usefully grouped together at some abstract level

15. Clarke, R. J (2001) L909-10: 15 Factual Genres …REPORT Classification Stage: Purpose, Section Preview Type/Part Stage: Type, Part T1T1 T2T2 TnTn SP P P1P1 P2P2 PnPn C TP see also Clarke, R. J. (2001) “From System to Text: Documenting Computer Applications using Genre” 3rd International Conference on Enterprise Information Systems ICEIS 2001, Setúbal Portugal, in press

16. Clarke, R. J (2001) L909-10: 16 Factual Genres EXPOSITION... is used to describe “why a thesis has been proposed” (Martin 1985, 15). there are two kinds of EXPOSITION genre- a Humanities Exposition Genre (Halliday & Martin 1993, 258) and the Analytical Exposition Genre (DSP 1996, 140-162) we will consider only the latter which is used in scientific and technical contexts

17. Clarke, R. J (2001) L909-10: 17 Factual Genres …EXPOSITION Background, Thesis, Argument/Concession, Thesis Reinforcement C1C1 C2C2 CnCn T B A1A1 A2A2 AnAn TR AC

18. Clarke, R. J (2001) L909-10: 18 Factual Genres DISCUSSION Background, Issue, Argument, Perspective, Position P1P1 P2P2 PnPn I B A1A1 A2A2 AnAn Pt consists of an Issue stage, an Argument/perspective stage, and a Position stage (DSD 1996, 163-186). AP

19. Clarke, R. J (2001) L909-10: 19 Factual Genre Interrelationships during Systems Analysis a proposed genre structure referred to in the literature but its structure was unavailable to the author at the time of writing

20. Clarke, R. J (2001) L909-10: 20 Narrative Genres

21. Clarke, R. J (2001) L909-10: 21 Narrative Genres narrative genres describe what happens and are used to tell stories about people, places and situations there are four distinct types, but we will consider only the first one which is structurally very similar to a Factual Genre Narrative RECOUNT ANECDOTE EXEMPLUM NARRATIVE

22. Clarke, R. J (2001) L909-10: 22 Narrative Genres Narrative RECOUNT conveys the ‘first person’ understanding, and expected competencies and behaviours of a participant in an actual experience (Rothery 1990, Plum 1988, Martin 1992). Abstract, Orientation, Event Record, Reorientation, Coda O ER 1 ER 2 ER n R A C

23. Clarke, R. J (2001) L909-10: 23 Other Genres there are many other canonical genres being identified and analysed by linguists (see the following slide for others) these are patterns of language that reoccur because it is useful for this culture to undertake the kinds of meanings that they facilitate, encode and represent these patterns do change, evolve, and can be renegotiated for particular needs but none-the-less they also do exist and persist

24. Clarke, R. J (2001) L909-10: 24 Canonical Narrative Genres (a) also Casual Conversational Genres (b) (a) (b)

25. Clarke, R. J (2001) L909-10: 25 Example Texts & Staging NetObjects Fusion Training Manuals

26. Clarke, R. J (2001) L909-10: 26 Example Texts & Staging the following texts are provided from NetObjects training materials: Example 1: uses a DESCRIPTION genre to describe what NetObjects Fusion components are like Example 2: uses a PROCEDURE and a DESCRIPTION Genre to Add a Site Map Button Component

27. Clarke, R. J (2001) L909-10: 27 Example Texts & Staging Use of a DESCRIPTION Genre Sample Text NetObjects Fusion Components are pre- built mini-applications that add sophisticated interactivity to your site with no custom programming or scripting required on your part. NetObjects Fusion includes nine pre-built components and one tool for adding new components. In this lesson you add: A site map button Pictures that roll over Rotating Pictures A third-party ticker tape component Genre Stages Identification Feature 1 Feature 2 Feature 3 Feature 4

28. Clarke, R. J (2001) L909-10: 28 Example Texts & Staging Use of PROCEDURE & DESCRIPTION Genres Sample Text Add a site map button. 1. Go to the Home page in Page View 2. If your Component toolbar is not visible, select it from the View menu. 3. Select the Site Mapper tool. You use this component to add a button that site visitors can click to display a complete navigational map of the site. 4. Drag a box in the upper left corner of the page. 5. Publish your site, making sure Publish changed assets only is selected in the Publish Site dialog. 6. Click the site Mapper button. PROCEDURE DESCRIPTION Procedure Aim Instruction 1 Instruction 2 Identification Instruction 3Feature Instruction 4 Instruction 5 Instruction 6 Genre Stages