1. Discussion Points Chapter 12 Observing Users

2. Goals & Questions  Goal: Access the usability of Amazon.com  What questions would you ask?

3. Possible Questions  Effectiveness: Are users able to access the information needed and purchase goods?  Efficiency: How productive are users of the site?  Safety: How do users recover from mistakes?  Utility: Are users able to perform all desired functions

4. Think-aloud Technique  Using my cell phone, perform the following operations (describe your thoughts as you do them)  Enter 979-575-7886 in my phonebook  Enter LaShon as the contact name  Enter the email address LaShon@tamu.edu under that contact LaShon@tamu.edu  Add the contact to the ‘cuties’ group  Use the short cut key to find today’s date  Locate the 4 th outgoing number called from the phone