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Planning Chapter 6 with Duane Weaver
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Outline Purpose of planning Well designed goals Types of plans Criticisms of Formal Planning
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Purpose of Planning Reduces uncertainty Reduces overlaps and waste Establishes goals and standards for controlling Planning = Performance: 1.higher profits, 2.quality of plan counts, 3.external environment breeds poor performance, not the plan, and 4.planning timeframe of 4yrs. of consistency to see outcomes.
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Well Designed Goals Written in terms of outcomes Measurable and quantifiable Clear time frame Realistic (challenging yet attainable) Written down (recorded) Communicated (to all necessary)
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Types of Plans Strategic – overall org goals & position (intent/leverage) Operational – define how overall goals are to be achieved (tactics) Long-Term – more than 3 years Short-Term – 1 year or less Specific – clearly defined rules of engagement, no room for interpreting Directional – flexible with general guidelines Single-use – e.g.: start up, install, introduction Standing – ongoing procedures for repeated activities (e.g.: SOP=standard operating procedure)
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Criticisms of Formal Planning May create rigidity Tough to create for dynamic environments Plans cannot replace intuition and creativity Focus mgmt. on today’s competition vs. tomorrow’s survival Reinforces success – restricts willingness to adapt, could lead to failure
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