1. It’s Local, It’s Personal --Search Engine & Information Service Trends Environmental scan for the Digital Library and Information Systems Team, University of Arizona Libraries Yu Su Information Systems Librarian 8/3/2006

2. “The growth in blogging reminds us the Internet is fulfilling its original promise about participation.” --Gary Arlen

3. Internet is all about participation The boom of virtual communities MySpace Second Life

4. It’s local, it’s personal Froogle Mobile (Beta) CitySearch Google Transit (Beta) Google Ride Finder (Beta) Online newspaper

5. Content creation and sharing Electronic publishing Distributed authorship Wikipedia Personal information assets management Google Video / Yahoo Video Google Video Yahoo Video

6. They keep user data… Yahoo Tech Buzz Game Collective intelligence about the future of technology Customized RSS feed Google Personalized Search Google Trends

13. Business model Distributed development effort Google Lab: Give us feedback - Discuss with othersGive us feedbackDiscuss with others Stay close with your audience Seek for brains all the time “Passionate about these topics? You should work at Google.”You should work at Google

14. Questions Do search engines and online information services cover all the library business? Is there a better business model for library? What about scholarly materials? What is library’s role in education?

15. Now, onto the new world…