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Development Scaling Drupal Viral Features voci.us building communities around news.

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Presentation on theme: "Development Scaling Drupal Viral Features voci.us building communities around news."— Presentation transcript:

1 Development Scaling Drupal Viral Features voci.us building communities around news

2 Viral Loop voci.us building communities around news

3 voci.us building communities around news Site traffic Visit overview

4 voci.us building communities around news Visitor loyalty

5 voci. us building communities around news Reddit Google Analytics (January 2011) Unique Visitors: 13,752,948  Monthly Page views: 1,000,404,480 (Per Unique Visitor: 72.74) Cost per Thousand Impressions (April 2010)  Social Networking Sites: $0.56 ($54,684,000 / 98,176,000 Ad Impressions)  Newspaper Sites: $6.99 ($59,441,000 / 8,506,000 Ad Impressions) Voci.us  Estimated Unique Visitors: 4,000,000  Estimated Monthly Page views: 500,000,000 (Per Unique Visitor: 125)  Estimated CPM: $3  Estimated Monthly Ad Revenue: $1,500,000 (Per Unique Visitor: $0.38)  Estimated Yearly Ad Revenue Per User: $4.56

6 voci. us building communities around news News Site interviews  Daniel A. Day (Director of Interactive Media & Audience Development), The Modesto Bee  “There is a need for this”  Disgruntled with trash talk; believes our platform would yield higher level conversations  Wants control over comment pages (being able to monitor and remove comments)  Would ask McClatchy for permission to use platform if given control  Alex Katz (Former Editor in Chief) and Kyle Huwa (Current Web Development Editor), Stanford Review  Meeting today


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