1. Strategies to promote health Ref. Chap. 3 PDHPE Prelim Course
What is health promotion?

2. Which images suggest a healthy lifestyle to you?

3. Which images suggest a healthy lifestyle to you?

4. Which images suggest a healthy lifestyle to you?

5. Which images suggest a healthy lifestyle to you?

6. Health promotion
is the process that enables people to improve or have greater control over the determinants of health
aims to help an individual or group to:
identify and reach aspirations
satisfy needs
change with the environment

7. Health promotion encompasses
Community based work
Economic/regulatory activities
Environmental health
Health education
Organisational development
Preventative health services
Public policies

8. Who is responsible for health promotion? pp. 49-50
Individuals
Community groups
Schools
Non-government organisations
Government
International organisations

9. Organisations Peruse the websites of the UN WHO UNICEF
www. Oup.com.au /pdhpe11

10. Health issues
Investigate one of the following issues and submit 10 fast facts about the issue. PA
Nutrition: body image, anorexia nervosa, bulimia
Mental health: specify
Sexual health: specify
Hepatitis B and C, HIV/AIDS and other infections
Immunisation for hepatitis B, rubella, tetanus, polio and influenza
Describe the individual, group and/or government roles and responsibilities in relation to one issue.

11. Health promotion approaches and strategies
focus on individuals, groups and communities to promote behavioural and environmental changes leading to improved health
eg Individual interventions eg posters
eg National health promotion strategy eg National Mental Health Strategy
Strategies can be educational and/or motivational to reduce negative and promote positive intrapersonal and interpersonal factors

12. Health Promotion
Use health education (principle by which individuals and groups learn to behave in a manner for optimal health), social marketing (modern marketing techniques to sell social change) , self-help (strategies to manage one’s own health problems rather than professional help), self-care (not using traditional professional health providers) and public policies (documentation)

13. Health promotion
Draw the framework for health promotion p. 52 into notes
Strategies fall into 3 broad categories:
1. Lifestyle/behavioural approaches:
Target individuals/groups whose behavioural or social situations place them at greater risk of developing unhealthy lifestyles.

14. Specific behavioural/lifestyle approaches
Individual lifestyle approach p. 52
Socio-environmental approach p. 53
Harm-minimisation approach p. 53eg in school drug education
Zero-tolerance approach p. 54

15. Health Promotion
2. Preventative medical approaches: focus on treatment and prevention of disease Based on stages of: primary: preventing the illness secondary: screening for the condition tertiary: reducing the re-occurrence of chronic illness

16. Health Promotion
3. Public health approaches: Target schools, community groups, hospitals and the work place to reach the largest amount of people to provide the greatest benefit Key steps: identifying extent of the problem Identifying the cause Testing ways of dealing it Applying the successful measures

17. Do we really have a problem with poor health?

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