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The Rhetorical Situation Audience Purpose Strategies Context Speaker
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Cynthia Selfe’s “Toward New Media Texts” The Visual: a focus on visual elements and materials of communication Visual Compositions: texts that individuals or groups design/compose, primarily of visual elements and materials, for the purposes of communicating
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Gunther Kress and Theo van Leeuwan’s Reading Images: The Grammer of Visual Design Visual Impact Visual Coherence Visual Salience Visual Organization Visual Elements
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Tools for Websites Weebly (http://www.weebly.com) Glogster (http://www.glogster.com) VoiceThread (http://www.voicethread.com)
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References Kress, Gunther and Theo van Leeuwen (1996). Reading Images: The Grammar of Visual Design. London: Routledge. Selfe, Cynthia L. (2004). “Toward New Media Texts: Taking Up the Challenges of Visual Literacy.” Writing New Media: Theory and Applications for Expanding the Teaching of Composition. Eds. Anne Frances Wysocki, et al. Logan, UT: Utah State UP.
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