1. Creating an Outreach Event with e-Resource Providers Pauline Melgoza Texas A&M University Libraries 2010 ASEE Annual Conference, Louisville, KY Session 2241

2. Some Barriers to Outreach Personnel Budget Marketing

3. Collaborate with Your e-Resources Providers Marketing supplies Training Financial support

4. Assistance from e-Resource Providers Marketing supplies ◦ Posters ◦ Training handouts ◦ Gives aways ◦ Electronic documents

5. Assistance from e-Resource Providers - continued Training support ◦ Present to a student group  In person  Webcast ◦ Sponsor a competition/drawing  IEEE – IEEE Regional Student Paper Contest  Knovel ◦ Teach a resource/staff a table

6. Assistance from e-Resource Providers - continued Financial support ◦ Ask your vendors ◦ Ask your director to match amount ◦ Materials ◦ Gift cards ◦ Etc.

7. Which e-Resource Provider to approach? Depends on science or engineering discipline Depends on location of fair Look at the usage stats of databases ◦ High usage or ◦ Low use but should be a primary one

8. Points to Consider Contact the representative within 6 to 8 weeks Discuss your ideas and ask them for suggestions Talk to your peers for ideas

9. Pros and Cons Additional resources Expertise of the resource provider Requires more coordination Wrong impression of vendor’s participation